Will it Fly?

How to Know If Your New Business Idea Has Wings-- Before You Take the Leap


Author: Thomas K. McKnight

Publisher: FT Press

ISBN: 9780130462213

Category: Business & Economics

Page: 347

View: 8987

Introduces a business tool, based on forty-four critical success factors, designed to assist with developing, initiating, and evaluating a new business.

Make Your Business Survive and Thrive!

100+ Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small or Home-Based Enterprise


Author: Priscilla Y. Huff

Publisher: John Wiley & Sons

ISBN: 0470097914

Category: Business & Economics

Page: 368

View: 655

If you’re an entrepreneur, or you’re just thinking of starting a business, start with this smart, practical guide to small business success. It shows you how to maintain healthy growth and profits—no matter what kind of business you own—and helps you get the most out of your limited resources. Grow your business and get on the fast track to success.


From Opportunity to Action


Author: David Rae

Publisher: Macmillan International Higher Education

ISBN: 0230209254

Category: Business & Economics

Page: 384

View: 4653

Entrepreneurship: From Opportunity to Action connects theory and practice in a whole new way. Other Entrepreneurship texts are primarily research and theory oriented, and simply tack on real-world examples, while this book offers a stronger practical approach. It focuses on learning for, rather than about enterprise. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/rae/

Winning Opportunities: Proven Tools for Converting Your Projects Into Success (Without a Business Plan) - Full Color Edition


Author: Raphael H. Cohen

Publisher: Dog Ear Publishing

ISBN: 1457507447

Category: Business & Economics

Page: 260

View: 7067

This book finally gives innovators an alternative to the painful writing of business plans. Not only an alternative but also a more effective, faster and easier way to convince investors and decision-makers: the Opportunity Case is a more user-friendly way of analyzing and presenting a project, which has been quickly adopted by many multinational corporations, public sector organizations as well as start-ups. It also addresses a central problem in existing businesses: many people have good ideas but very few of these innovations are actually implemented. The content of this book proposes the first practical process that has been demonstrated to boost innovation by up to 56%. "Winning Opportunities" presents the IpOp Model that outlines in a very concrete and down-to-earth way, the core process of innovation that successful entrepreneurs and intrapreneurs use, even unconsciously. The model acts as a simple hands-on guide for innovators who want to increase their chances of success. This structured and user-friendly roadmap helps innovators turn an idea into a tangible opportunity, outline measurable deliverables, learn how to address all the key issues critical to the success of their project, and identify early in the process whether an opportunity is worth pursuing. To illustrate its concepts, a large number of real-life examples are included as inspiration to the reader. Nespresso's strategy is used throughout the book to demonstrate each key step of the IpOp Model. It is the first time in print one can read about the strategy that shaped the fascinating success story of Nespresso, a $3 billion business with double-digit annual growth. Both Nespresso and the IpOp Model were developed in Switzerland, which was recently ranked No. 1 in innovation worldwide. Besides helping start-up initiators, the IpOp Model, as best practice for innovation, improves and complements the existing selection of innovation processes used by large organizations (staged gate, six sigma, etc.). Since learning is easier when emotions are included in the process, each chapter is preceded by a joke illustrating its serious content. The author, Prof. Raphael H Cohen took advantage of his 30+ years experience as serial entrepreneur, active CEO and business angel to write this book to encapsulate some of the key messages he has been teaching in top business schools and corporate environments since 2001. He is a keynote speaker and an expert in both professional agility and "weapons of mass innovation." Besides his responsibility as academic director of MBA programs, he provides executive education, mentoring, consulting and management services for senior executives, bankers, directors and entrepreneurs. He serves on the board of directors of several companies, including a Swiss bank, and is a regular contributor to several business publications. He obtained his Ph.D. in Economics in 1982"

The Silk Road to Riches

How You Can Profit by Investing in Asia's Newfound Prosperity


Author: Yiannis G. Mostrous,Elliott H. Gue,Ivan D. Martchev

Publisher: Financial Times Management

ISBN: 9780131869721

Category: Business & Economics

Page: 240

View: 6219

Asia is now the world's #1 growth story. Farsighted investors will realize enormous profits by investing in companies that benefit from Asia's historic transformation. In The Silk Road to Riches, a team of world-class financial analysts and newsletter editors point you to the right companies, the right sectors, and the right strategies. You'll learn how to leverage Asia's accelerating integration into the world economy... profit from the pressure that Asia's growth is placing on commodities and resources... anticipate changing needs of Asian consumers in financial services, health and pharmaceuticals, communications, and many other industries. The authors offer powerful support for several provocative claims: that India, not China, is Asia's best investment destination; that the price of gold is poised to explode; and much more. They illuminate global economic changes that will decide the fate of the U.S. dollar as the world's reserve currency; and present an up-to-the-minute overview of crucial global security issues every investor must understand, no matter where they invest. CONTENTS Acknowledgments About the Authors Foreword Introduction Part I: It Is All About thePeople 1: A New Middle Class Looking Back One Trick Pony Time Is on Their Side One Last Time Endnotes 2: Asia's Path to Prosperity Coming of Age Outsourcing and Offshoring A Changing World Integration into the Global Economy Lessons Learned Endnotes 3: The Great Comparison India: A Powerful Force Problems Abound Democracy and Growth China: Waking Up Solving Problems The Time Factor Endnotes Part II: RiskyBusiness 4: Power Games Ambiguous Relationships The Dragon and the Eagle Endnotes 5: Straws in the Wind How Long Is the Long Run? Unsustainable Macroeconomic Imbalances Bubble All the Way Endnotes 6: The Lost Guarantee The Paper Standard Gold Bullion Versus Gold Stocks The Broad Diversification Approach The Stocks Endnotes Part III: Trends of the Future 7: The New Agricultural Revolution Food Demand Grows The Supply Side Fertilizer Producers The Processors Food Producers Endnotes 8: Fueling Global Growth Rising Consumption The Supply Side The Refining Factor Coal Natural Gas Nuclear Power Renewables and Alternatiaves Asian Energy The Integrated Players Endnotes 9: The Lure of the Megatrend Dr. Copper Nickel Is Worth More Than Five Cents Buy High, Sell Low... When It Comes to Steel P/Es The Fund Endnotes 10: Asia's Evolving Economies Travel and Tourism The Necessities Retail Banking and Finance Pharmaceuticals and Healthcare Technology/Outsourcing Telecom Shipping, Ports, and Transport That's Entertainment Endnotes Epilogue Index © Copyright Pearson Education. All rights reserved

Pirates of the Digital Millennium

How the Intellectual Property Wars Damage Our Personal Freedoms, Our Jobs, and the World Economy


Author: John Gantz,Jack B. Rochester

Publisher: Ft Press


Category: Business & Economics

Page: 294

View: 4684

Digital piracy. It's a global war -- and it's just begun.Pirates of the Digital Millenniumchronicles that war. All of it: media conglomerates vs. teenagers, tech companies vs. content providers, artists battling artists, nations vs. nations, law enforcement vs. organized crime. John Gantz and Jack Rochester cover every side and all the implications. Economics. Law. Ethics. Culture. The players. And above all, the realities -- including the exclusive new findings of a 57-country digital piracy research project. The media universe is shaking to its very foundations. This book helps you make sense of what's happening -- and what's next.

The New Laws of the Stock Market Jungle

An Insider's Guide to Successful Investing in a Changing World


Author: Michael J. Panzner

Publisher: Financial Times/Prentice Hall


Category: Business & Economics

Page: 293

View: 4185

Today's radically new equity markets: what every investor must know to survive . . . and thrive. bull; Why many of yesterday's key indicators and market patterns simply don't work anymore - and what to do about it. bull; How e-trading, instant messaging, and hedge funds are causing unprecedented market volatility. bull; Develop an appropriate investment strategy based on today's new realities.

Options Made Easy

Your Guide to Profitable Trading


Author: Guy Cohen

Publisher: Ft Press


Category: Business & Economics

Page: 335

View: 8412

In Options Made Easy, Second Edition, Guy Cohen clearly explains everything you need to know about options in plain English so that you can start trading fast and make consistent profits in any market, bull or bear! Simply and clearly, the author reveals secrets of options trading that were formerly limited to elite professionals-and exposes the dangerous myths that keep investors from profiting. As you set out on your options journey, you'll learn interactively through real-life examples, anecdotes, case studies, and pictures. Guy Cohen is your friendly expert guide, helping you pick the right stocks, learn the right strategies, create the trading plans that work, and master the psychology of the winning trader. Master all the essentials-and put them to work Options demystified so that you can get past the fear and start profiting! Learn the safest ways to trade options Identify high-probability trades that lead to consistent profits Design a winning Trading Plan-and stick to it Understand your risk profile and discover exactly when to enter and exit your trades Choose the right stocks for maximum profit Screen for your best opportunities-stocks that are moving-or are about to move Discover the optimum strategies for you Match your trading strategies to your personal investment goals No bull! The realities and myths of the markets What you must know about fundamental and technical analysis

Gates of Injustice

The Crisis in America's Prisons


Author: Alan Elsner

Publisher: Financial Times/Prentice Hall

ISBN: 9780131427914

Category: Law

Page: 264

View: 5416

Confirms the dangerous and abusive conditions under which more than two million Americans now live, faults powerful political and social forces that promote imprisonment over other solutions, and offers practical proposals for reform.