Search results for: visual-communication-design

Visual Communication Design

Author : Meredith Davis
File Size : 71.91 MB
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Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.

Visual Communication in Digital Design

Author : Ji Yong Park
File Size : 42.24 MB
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The art of visual communication is the arrangement of design elements in a way that is balanced, visually appealing, and effectively delivers its intended message. This full-color tutorial serves as an introduction to understanding this art of visual communication and the creative process of design.

Senior NCEA Design and Visual Communication

Author : Elizabeth McHugh
File Size : 64.35 MB
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This engaging, full colour textbook provides a complete guide to the subject Design and Visual Communication at years 11 and 12. It has been prepared to meet the requirements of NCEA assessment and includes information for the basic skills required at Year 11 to the detail required for design briefs at the upper levels. The content is supported by high standard student exemplars.

Nelson Visual Communication Design

Author : Kristen Guthrie
File Size : 43.40 MB
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Nelson Visual Communication Design VCE Units 1a 4, Third edition, has been revised and updated to match the new Study Design. This edition also incorporates many changes and improvements based on teacher feedback. Great care has been taken to ensure this edition is accurate and completely matches the new Study Design and latest standards. Together with the companion workbook, students have all they need for fantastic VCE Visual Communication & Design results! Also available as an interactive NelsonNetBook, either as a supplement to the printed text or as a standalone option for schools seeking a digital-only resource solution.

The Design Method

Author : Eric Karjaluoto
File Size : 57.71 MB
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Feeling uninspired? That shouldn’t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you’ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn: - Ways to conduct research and gain insight into your clients’ situations - A process for establishing strategies and plans for your projects - How to develop a cohesive concept and visual direction for each client/job - An iterative approach to prototype, test, refine, and produce effective design - Techniques for presenting and documenting creative work - Tips for making your design studio operate efficiently and consistently

Graphic Design Discourse

Author : Henry Hongmin Kim
File Size : 21.54 MB
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If the aim of graphic design is to communicate meaning clearly, there's an irony that the field itself has struggled between two contradictory opposites: rote design resulting from a rigorous, fixed set of rules, and eccentric design that expresses the hand of the artist but fails to communicate with its audience. But what if designers focused on process and critical analysis over visual outcome? Through a carefully selected collection of more than seventy-five seminal texts spanning centuries and bridging the disciplines of art, architecture, design history, philosophy, and cultural theory, Graphic Design Discourse: Evolving Theories, Ideologies, and Processes of Visual Communication establishes a new paradigm for graphic design methodologies for the twenty-first century. This illuminating anthology is essential reading for practicing designers, educators, and students trying to understand how to design in a singular, expressive way without forgoing clear and concise visual communication.

Visual Communication for Architects and Designers

Author : Margaret Fletcher
File Size : 20.6 MB
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Visual Communication for Architects and Designers teaches you the art of designing a concise, clear, compelling and effective visual and verbal presentation. Margaret Fletcher has developed a reference manual of best practices that gives you the necessary tools to present your work in the best way possible. It includes an impressive 750 presentation examples by over 180 designers from 24 countries in North America, South America, Europe, the Middle East, Asia, Oceania and Africa. This book offers actionable advice to solve a variety of complex presentation challenges. You will learn how to: Understand differences in communication design, representation design and presentation design and know how to use these skills to your advantage; Structure the visual and verbal argument in your presentation; Design your presentation layouts, architectural competitions, boards and digital presentations; Manage issues related to the presentation of architectural and design ideas; Present yourself professionally. Your ability to communicate your design ideas to others is an invaluable and important skill. Visual Communication for Architects and Designers shows you how to develop and implement these skills and gain command of your presentations.

Visual Communication

Author : Jonathan Baldwin
File Size : 71.46 MB
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Visual Communication: From Theory to Practice explores how cultural theory can be applied to the real-world practice of graphic design. Theories are presented and then discussed by designers such as Neville Brody, Michael Bierut, Erik Spiekermann and Joan Farrer. Issues such as mass culture, political design and semiotics are all debated, making this a unique companion to theory and culture modules on any undergraduate degree course in graphic design. Visual Communication helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist.

Design Thinking for Visual Communication

Author : Gavin Ambrose
File Size : 80.95 MB
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How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.

Viscomm

Author : Jacinta Patterson
File Size : 79.1 MB
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VISCOMM has been developed by experienced and knowledgeable teachers who understand what works in the Visual Communication Design classroom, to offer a complete and flexible resource package for the new study design. Contemporary design practise and trends are showcased along with examples of student work and both local and global designers to demonstrate current skills, methods and techniques at a variety of levels. Step-by-step visual guides and instructional diagrams cater for visual learners and help students understand and apply design elements and principles. Assessment tasks include a wide variety of individual, group work and extended tasks. These tasks can be matched to the outcomes of the study design, cater to different learning styles and provide opportunities to build up assessable folios. A strong focus on historical and contemporary typographic practice ensures a comprehensive coverage of the new study design. Many chapters rely on minimal prior knowledge, allowing for a flexible course structure that suits the needs and interests of teachers and students. If you order this product you will receive the following components: Print Textbook: delivered in full colour print. PDF Textbook: a downloadable PDF version of the student text that enables students to take notes and bookmark pages. The PDF textbook can be used in class or as a reference at home. To access the PDF textbook, simply register for a Cambridge GO account and enter the 16 character access code found in the front inside cover of your textbook.

Visual Communication Design

Author : Meredith J. Davis
File Size : 67.94 MB
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Nelson Visual Communication Design VCE Units 1 4 Workbook

Author : Kristen Guthrie
File Size : 52.58 MB
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Nelson Visual Communication Design VCE Units 1 ' 4 covers all key knowledge and skills of the 2018'2022 Study Design.

Nelson Visual Communication Design VCE

Author : Kristen Guthrie
File Size : 56.67 MB
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Nelson Visual Communication Design VCE Units 1 ' 4 covers all key knowledge and skills of the 2018'2022 Study Design.

Nelson Visual Communication Design

Author : Kristen Guthrie
File Size : 42.98 MB
Format : PDF
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Nelson Visual Communication Design Workbook has been revised and updated to match the new Study Design. This is not your average boring workbook! Students will find working through the tasks fun and engaging, as well as increasing their drawing, rendering and analytical skills. The workbook has professional and student examples, plenty of varied tasks, and templates to help students with their folios. Together with the student book, students have all they need for fantastic VCE Visual Communication Design results.

Communicating Design

Author : Teal Triggs
File Size : 39.86 MB
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This collection of essays, written by designers and tecahers of design, strikes a balance between the theoretical approaches of the academics and the realistic considerations of the professionals.

Graphic Design for Architects

Author : Karen Lewis
File Size : 84.21 MB
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Graphic Design for Architects is a handbook of techniques, explanations and examples of graphic design most relevant to architects. The book covers a variety of scales of graphic design, everything from portfolio design and competition boards, to signage and building super-graphics – to address every phase of architectural production. This book combines and expands on information typically found in graphic design, information design, and architectural graphics books. As architectural communication increases to include more territory and components of a project, it is important for designers to be knowledgeable about the various ways in which to communicate visually. For instance, signage should be designed as part of the process – not something added at the end of a project; and the portfolio is a manifestation of how the designer works, not just an application to sell a design sensibility. In thinking about architecture as a systematic and visual project, the graphic design techniques outlined in this book will help architects process, organize and structure their work through the lens of visual communication. Each chapter is titled and organized by common architectural modes of communication and production. The chapters speak to architects by directly addressing projects and topics relevant to their work, while the information inside each chapter presents graphic design methods to achieve the architects’ work. In this way, readers don’t have to search through graphic design books to figure out what’s relevant to them – this book provides a complete reference of graphic techniques and methods most useful to architects in getting their work done.

Communicating Visually

Author : Daniel Raposo
File Size : 22.6 MB
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This book focuses on the various vectors of visual communication, particularly on contemporary brands as social phenomena, culture and the way people communicate and create meanings, from a designers perspective. It brings together contributors experienced in the creation and management of international brands. It relates knowledge acquired by the professional design practice with that provided by the research process, and gives an unusually holistic and humanistic view of brands and brand marks, illustrated with concrete examples. The brand is viewed from the perspectives of communication, design, symbolic, culture, aesthetics, visual perception and brand management. Each chapter is inscribed in a sequential logic to explain the relations between visual communication, design and the brand, considered as a social, cultural and symbolic phenomenon, particularly in contexts where it impacts on peoples lives.

Visual Communication Design

Author : Meredith Davis
File Size : 71.43 MB
Format : PDF, ePub
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Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.

Graphic Design Visual Communication

Author : John W. Cataldo
File Size : 77.45 MB
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Visual Communication Design Environmental Design Industrial Design

Author :
File Size : 62.51 MB
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