This book focuses on the theoretical, policy and practice linkages and disjunctures between tourism and the creative industries. There are clear and strong intersections between the sectors, for example in the development and application of new and emerging media in tourism; festivals and cultural events showcasing the creative identity of place; tours and place identities associated with film, TV, music and arts tourism; as well as particular destinations being promoted on the basis of their ‘creative’ endowments such as theatre breaks, art exhibitions and fashion shows. Tourism and the Creative Industries explores a variety of relationships in one volume and offers innovative and critical insights into how creative industries and tourism together contribute to place identity, tourist experience, destination marketing and management. The book is aligned with the sectors that have been demarcated by the UK Government Department of Culture, Media and Sport as comprising the creative industries: advertising and marketing; architecture; design and designer fashion; film, TV, video, radio and photography; IT, software and computer services; publishing and music; performing and visual arts. The title of this volume demonstrates how the exclusion of tourism from the creative industries is arguably perverse, given that much of the work by destination managers and of private sector tourism is characterised by creativity and innovation. Interdisciplinary research and international context bring a broader perspective on how the creative industries operate in varying cultural and policy contexts in relation to tourism. This book brings together the parallel and disparate inter-disciplinary fields of tourism and the creative industries and will be of interest to students, academics and researchers interested in tourism, creative industries, marketing and management.

This report examines the growing relationship between tourism and the creative industries in a variety of contexts in order to guide the development of effective policies to develop added value from the emerging relationship and ensure coherency across governments.

Destinations across the world are beginning to replace or supplement culture-led development strategies with creative development. This book critically analyzes the impact and effectiveness of creative strategies in tourism development and charts the emergence of 'creative tourism'. Why has ‘creativity’ become such an important aspect of development strategies and of tourism development in particular? Why is this happening now, apparently simultaneously, in so many destinations across the globe? What is the difference between cultural tourism and creative tourism? These are among the important questions this book answers. It critically examines the developing relationship between tourism and creativity, the articulation of the ‘creative turn’ in tourism, and the impact this has on theoretical perspectives and practical approaches to tourism development. A wide range of examples from Europe, North America, Asia, Australia and Africa explore the interface between tourism and creativity including: creative spaces and places such as cultural and creative clusters and ethnic precincts; the role of the creative industries and entrepreneurs in the creation of experiences; creativity and rural areas; the 'creative class' and tourism; lifestyle, creativity and tourism and marketing creative tourism destinations. The relationship between individual and collective forms of creativity and the widely differing forms of modern tourism are also discussed. In the concluding section of the book the contribution of creativity to tourism and to development strategies in general is assessed, and areas for future research are outlined. The diverse multidisciplinary contributions link theory and practice, and demonstrate the strengths and weaknesses of creativity as a tourism development strategy and marketing tool. It is the first exploration of the relationship between tourism and creativity and its consequences for tourism development in different parts of the world.

This resource is based on and draws from the proceedings of the 2008 Santa Fe & UNESCO International Conference on Creative Tourism, this first-of-a-kind conference that brought together delegates from 16 countries.

China is at the crux of reforming, professionalising, and internationalising its cultural and creative industries. These industries are at the forefront of China's move towards the status of a developed country. In this comprehensive Handbook, international experts including leading Mainland scholars examine the background to China's cultural and creative industries as well as the challenges ahead. The chapters represent the cutting-edge of scholarship, setting out the future directions of culture, creativity and innovation in China. Combining interdisciplinary approaches with contemporary social and economic theory, the contributors examine developments in art, cultural tourism, urbanism, digital media, e-commerce, fashion and architectural design, publishing, film, television, animation, documentary, music and festivals.

This book examines the ways in which cultural and creative industries can drive entrepreneurship, innovation, sustainability and overall regional development. It will address such issues as (1) the technical (tangible) components of creative and cultural industries in relation to innovation; (2) the intangible components of creative and cultural industries in relation to services provided; (3) the relationship between tangible and intangible components and economic and social innovation; and (4) the ways in which creative and cultural industries effect and influence regional sustainability and development. Cultural and creative industries and the creative economy as a whole have been increasingly prevalent in research literature because of their role in driving economic and social development. Cultural and creative industries also enable other forms of entrepreneurship and innovation beyond the traditional, technology-based focus of innovation, thereby enhancing regional growth and development through these channels. The contributions presented in this book discuss the main issues, challenges, opportunities and trends of cultural and creative industries through conceptual analysis and cases studies from different world regions. Featuring research from industries such as art, health care, beer and wine and education, this book provides researchers, academics, professionals and policy makers with a detailed examination of the development and potential of cultural and creative industries in regional and global economies.

Tourism has become one of the largest and fastest growing sectors in the world economy. Increasingly, research on tourism destinations has been at the centre of debates concerning destination competitiveness, governance, policies and destination management and marketing. This book investigates tourist destinations from two different perspectives. First, it approaches destinations using the concept of tourist clusters and investigates their role in competitiveness and firm performances. The second perspective studies the development of models of competitiveness and governance. It also develops an international benchmarking system of 15-EU countries, with an additional focus on Italy, UK and United States. The book will appeal to academics, scholars and practitioners in tourism studies, management, urban and regional studies and economic geography, etc.

This edited collection will examine the way in which cities are imagined, experienced and shaped by those who reside within them, those who manage or govern them, and those who, as visitor, tourist or traveller, pass through them. Attention will be paid to the influence that these various inhabitants have on city life and living and the dialectic that exists between their sometimes collective and sometimes divergent, perceptions and uses of city space. In conjunction with this, the collection will explore the ways in which local culture and cultural policy are used by public and private interests as the framework for changing the image and amenity of the city in order to raise its profile and attract tourists. The book contributes to discussions of the increasingly high profile place that cultural programs have in urban regeneration initiatives and explore the tensions, conflicts and negotiations that emerge in urban spaces as a result of policy and culture coming together. Papers will be sought from researchers around the world with a view to examining the nexus between tourism, leisure and cultural programming from a number of perspectives and with reference to a range of international case studies. This book was published as a special issue of the Journal of Policy Research in Tourism, Leisure and Events.

Original and thought-provoking, this book investigates how creative experiences, interactions, and place-specific dynamics and contexts combine to give shape to the expanding field of creative tourism across the globe. Exploring the evolution of research in this field, the authors investigate pathways for future research that advance conceptual questions and pragmatic issues.

There was a general shift in the advanced economies from manufacturing to service industries, which emphasized close attention to customers' needs (O'Connor, 2007). This shift has a tremendous impact on the way of life, the use of land, the buildings and neighbourhoods in the city (Modder and Saris, 2005). This 'new economy' was seen to be about innovation, creativity, flexibility, reflexivity, responsiveness - precisely those qualities exemplified in the creative industries. (O'Connor, 2007). In recent decades, creative industries that contribute to a city's social fabric, cultural diversity and enhance quality of life (UNESCO, 2004), as a heterogeneous area of the economy that produces goods and services with creative artistic content for a mass audience has increasingly become a part of cultural and economic policy (Waldner, 2007). Creative industries are increasingly becoming important components of modern post-industrial knowledge-based economies (UNESCO, 2006) and a source for new business, employment, exports and spin-off to other economic sectors (Santacana, 2006). Not only are they thought to account for higher than average growth and job creation, they are also vehicles of cultural identity that play an important role in fostering diversity (UNESCO, 2006). They reinforce a sense of community and shared identity and can promote cultural tourism (UNESCO, 2004). The diversity of cultural amenities affects the quality of the environment and it is a factor in attracting tourists and high-skilled workers (Santacana, 2006). The creative potential of a region is of crucial importance to the competitiveness of new activities and regions (Waldner, 2007). This paper presents an overview of creative industries and creative cities, examining Barcelona and Istanbul. Barcelona experience will take part predominantly and the results that Istanbul can obtain from this experience will be discussed.