Search results for: the-business-of-iphone-app-development

The Business of iPhone and iPad App Development

Author : Dave Wooldridge
File Size : 83.86 MB
Format : PDF, ePub, Docs
Download : 393
Read : 793
Download »
The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

The Business of iOS App Development

Author : Dave Wooldridge
File Size : 40.66 MB
Format : PDF, Kindle
Download : 929
Read : 805
Download »
Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a "gold rush" for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app! What you’ll learn Analyze your ideas and competition, and identify your audience to evaluate sales potential Protect your business and intellectual property and avoid potential legal hassles Transform your iOS app into a powerful marketing tool. Build synergy with in-app cross-promotion and social media, and Apple’s Game Center Utilize revenue-generating business models such as in-app advertising and In-App Purchase; includes extensive coverage of the iAd framework and the Store Kit API Improve usability and implement effective testing Create a pre-release buzz online with Twitter, Facebook, blogs, and a dedicated website Successfully navigate the App Store submission process Execute a post-release marketing strategy with press releases, app reviews, promotional sales and giveaways Who this book is for This book is for any developer looking to build a successful business selling iPhone, iPod touch, and iPad apps in Apple’s iTunes App Store. All the code examples included in this book can be downloaded from http://iphonebusinessbook.com/. Table of Contents Seeing the Big Picture in a Crowded App Store Market Place Doing Your Homework: Analyzing iOS App Ideas and Performing Competitive Research Protecting Your Intellectual Property Your iOS App Is Your Most Powerful Marketing Tool Social Inception: Promoting Your Apps Within Apps Money for Nothing: When It Pays to Be Free Monetizing Free Apps with iAd and Other In-App Advertising Opportunities Exploring the Freemium Model with In-App Purchase Testing and Usability: Putting Your Best Foot Forward Get the Party Started! Creating a Prerelease Buzz Keys to the Kingdom: The App Store Submission Process Increasing Awareness for Your iOS App

The Business of iPhone App Development

Author : Dave Wooldridge
File Size : 49.56 MB
Format : PDF, ePub, Mobi
Download : 551
Read : 632
Download »
The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iPhone app requires a lot of organization and some strategic planning. This book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iPhone app creators—perfect for independent developers on shoestring budgets. Although there are a few iPhone app marketing books on the horizon, they appear to tackle the subject from purely a marketer’s perspective. What makes this book unique is that it was written by developers for developers, showing you not only what to do, but also how to do it, complete with time-saving resources and ready-to-use code examples. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

The Business of iPhone App Development

Author : Dave Wooldridge
File Size : 55.42 MB
Format : PDF, ePub, Mobi
Download : 586
Read : 612
Download »
The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iPhone app requires a lot of organization and some strategic planning. This book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iPhone app creators—perfect for independent developers on shoestring budgets. Although there are a few iPhone app marketing books on the horizon, they appear to tackle the subject from purely a marketer’s perspective. What makes this book unique is that it was written by developers for developers, showing you not only what to do, but also how to do it, complete with time-saving resources and ready-to-use code examples. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

The Business of iPhone and iPad App Development

Author : Dave Wooldridge
File Size : 70.51 MB
Format : PDF, ePub, Mobi
Download : 467
Read : 627
Download »
The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

App Development Recipes for iOS and watchOS

Author : Molly K. Maskrey
File Size : 47.45 MB
Format : PDF, Mobi
Download : 910
Read : 226
Download »
App Development Recipes for iOS and watchOS explores the technical side of app development with tips and tricks to avoid those little things that become big frustrations, outside of the realm of development, causing many people to throw up their hands and say “It’s just not worth the hassle!” The experiential nature of this work sets it apart from other iOS and watchOS books. Even if you are a developer who is completely new to Swift, iOS or watchOS, you’ll find the right experienced-based answers to important questions like “Why do I need version control?”, “Why is testing so important?” and more specific problems directly related to iOS and watchOS development with Swift. We discover and summarize the most common problems and derive the solutions; not just a short answer and screenshot, but a systematic, logical derivation, that is, how we got to the solution. /div After the introductory basics, each chapter delivers a problem statement and a solution. The experienced developer may, without losing anything, skip to whatever problem with which they are currently dealing. At the same time, we guide the less experienced developer through the process with focus on solving problems along the way. What you will learn: iOS career options for the new developer Working with Source Code and Version Control How to work with iOS accessory devices Understanding development methodologies such as Agile/Scrum User Experience Development and UI Tools Unit, UI, and Beta Testing Publishing your work Who this book is for:/divDevelopers who need to find specific solutions to common problems in developing apps for iOS and watchOS.

The Business of Android Apps Development

Author : Mark Rollins
File Size : 41.68 MB
Format : PDF
Download : 372
Read : 1317
Download »
The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for app developers. Google Play and Amazon Appstore for Android apps has become the second go-to apps eco for today's app developers. While not yet as large in terms of number of apps as iTunes, Google Play and Amazon Appstore have so many apps that it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your Android app requires a lot of organization and some strategic planning. Written for today's Android apps developer or apps development shop, this new and improved book from Apress, The Business of Android Apps Development, Second Edition, tells you today's story on how to make money on Android apps. This book shows you how to take your app from idea to design to development to distribution and marketing your app on Google Play or Amazon Appstore. This book takes you step-by-step through cost-effective marketing, public relations and sales techniques that have proven successful for professional Android app creators and indie shops—perfect for independent developers on shoestring budgets. It even shows you how to get interest from venture capitalists and how they view a successful app vs. the majority of so-so to unsuccessful apps in Android. No prior business knowledge is required. This is the book you wish you had read before you launched your first app! What you’ll learn How to take your app from idea to design to development to distributing and marketing your app on Google Play or Amazon Appstore How do Venture Capitalists validate new App Ideas, and use their techniques. How to monetize your app: Freemium, ads, in-app purchasing and more What are the programming tips and tricks that help you sell your app How to optimize your app for the marketplace How to marketing your app How to listen to your customer base, and grow your way to greater revenue Who this book is for This book is for those who have an idea for an app, but otherwise may know relatively little about entrepreneurship, app development, or even business in general. You should be able to pick up this book and feel like someone is holding your hand as they go through the process of evaluating your idea, learning to code, placing your app in the marketplace, marketing your app, and finally, improving your app to meet the needs of your customer base. Table of Contents1. The Android Market: A Background 2. Making Sure Your App Will Succeed 3. Legal Issues: Better Safe Than Sorry 4. A Brief Introduction to Android Development 5. Develop Apps Like a Pro 6. Making Money with Ads on Your Application 7. In-App Billing: Putting A Store in Your Application 8. Making App Marketplaces Work for You 9. Getting The Word Out 10. After You Have A User Base

The Business of Iphone and Ipad App Development

Author :
File Size : 66.83 MB
Format : PDF, ePub, Mobi
Download : 263
Read : 1131
Download »

The Business of iPhone App Development

Author : Dave Wooldridge
File Size : 23.78 MB
Format : PDF
Download : 870
Read : 457
Download »
The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iPhone app requires a lot of organization and some strategic planning. This book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iPhone app creators—perfect for independent developers on shoestring budgets. Although there are a few iPhone app marketing books on the horizon, they appear to tackle the subject from purely a marketer’s perspective. What makes this book unique is that it was written by developers for developers, showing you not only what to do, but also how to do it, complete with time-saving resources and ready-to-use code examples. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

Starting an IPhone Application Business For Dummies

Author : Aaron Nicholson
File Size : 75.8 MB
Format : PDF, Kindle
Download : 723
Read : 397
Download »
Provides information on developing iPhone applications, building a brand, and creating a successful business enterprise.

Learn Design for IOS Development

Author : Sian Morson
File Size : 75.2 MB
Format : PDF, Docs
Download : 860
Read : 241
Download »
Learn Design for iOS Development is for you if you're an iOS developer and you want to design your own apps to look great and be in tune with the latest Apple guidelines. You'll learn how to design your apps to work with the exciting new iOS 7 look and feel, which your users expect within their latest apps. Learn Design for iOS Development guides you through the design processes that you can apply to design your own apps brilliantly. We'll start at the idea stages of your apps, and you'll see how you can analyze and apply the right design patterns for every app you are coding, use wireframing tools to take your ideas forward, and use Photoshop to create the visual assets you want to look great in your app. You'll understand why Apple have made the decisions they've made with the new iOS 7 interface and new HIG guidelines, and from that insight you'll be able to vision and create your own apps, on iPhones and iPads, that work perfectly within the new iOS 7 interface. What you’ll learn How to build apps that work within the exciting new iOS 7 design paradigm How to design great looking apps that your users will find a pleasure to use The deeper design elements you can apply to your apps What is and how to use Apple's Human Interface Guidelines (HIG) How to go beyond Apple's HIG guidelines to create innovative apps Design pattern basics and how you can use them How to use wireframes to create your app How to use Adobe Photoshop to create the visual assets for your apps How to create your app's icon and additional graphics for the App Store Extra considerations for iPad app design considerations Common design best practices and mistakes Who this book is for This book is for iOS developers who know that they can code well, but want to know how they can build apps to also have brilliant designs. This book is also a guide for all iOS app developers who want their apps to look contemporary within the new iOS 7 interface guidelines. Table of Contents1. You’ve Got an Idea for an iPhone App, Now What? 2. iOS: What You Need to Know 3. iOS 7 and Flat Design 4. Getting to Know the User Interface of the iPhone and iPad Design Considerations 5. Mobile Design Patterns 6. Using Wireframes to Design Your App 7. Designing Your Visual Assets with Adobe Photoshop 8. Creating Your App Icon and Additional Graphics for the App Store 9. Finalizing Your Assets for App Development 10. Design Best Practices and Mistakes to Avoid

The Art of the App Store

Author : Tyson McCann
File Size : 79.52 MB
Format : PDF, Mobi
Download : 342
Read : 198
Download »

Sams Teach Yourself iPad Application Development in 24 Hours

Author : John Ray
File Size : 30.68 MB
Format : PDF, Mobi
Download : 712
Read : 648
Download »
The clear, easy-to-understand tutorial for developers who want to write software for today's hottest new device: Apple's iPad! Figures and code appear as they do in Xcode Covers iOS 3.2 and up In just 24 sessions of one hour or less, learn how to build powerful applications for today’s hottest tablet device: the iPad! Using this book’s straightforward, step-by-step approach, you’ll master every skill and technology you need, from setting up your Xcode development environment to utilizing the full iPad screen real estate for touchable interfaces, integrating maps and media, to improving the reliability and performance of your software. Each lesson builds on what you’ve already learned, giving you a rock-solid foundation for real-world success! Step-by-step instructions carefully walk you through the most common iPad development tasks. Quizzes and Exercises at the end of each chapter help you test your knowledge. By the Way notes present interesting information related to the discussion. Did You Know? tips offer advice or show you easier ways to perform tasks. Watch Out! cautions alert you to possible problems and give you advice on how to avoid them. Printed in full color Learn the features of the Xcode development suite Prepare your system and iPad for efficient development Get started fast with Apple’s Objective-C and Cocoa Touch Understand the Model-View-Controller (MVC) development paradigm Implement advanced application interfaces with interactive widgets and web-connected interfaces Enhance the user experience with popovers and other iPad-only UI features Build interfaces that adjust to the iPad’s orientation Read and write data, and navigate it with table views Implement media playback and recording capabilities Integrate your software with the iPad’s email, photos, iPod, and address book applications Create map and location-based services Sense motion with the iPad accelerometer input Discover the tools for building universal iPad/iPhone/iPod touch applications Distribute your applications through the App Store

App Savvy

Author : Ken Yarmosh
File Size : 76.76 MB
Format : PDF, Kindle
Download : 477
Read : 1305
Download »
How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic

App Empire

Author : Chad Mureta
File Size : 25.99 MB
Format : PDF, ePub, Docs
Download : 883
Read : 376
Download »
A guide to building wealth by designing, creating, and marketinga successful app across any platform Chad Mureta has made millions starting and running his ownsuccessful app business, and now he explains how you can do it,too, in this non-technical, easy-to-follow guide. App Empireprovides the confidence and the tools necessary for taking the nextstep towards financial success and freedom. The book caters to manyplatforms including iPhone, iPad, Android, and BlackBerry. This book includes real-world examples to inspire those who arelooking to cash in on the App gold rush. Learn how to set up yourbusiness so that it works while you don't, and turn a simple ideainto a passive revenue stream. Discover marketing strategies that few developers know and/oruse Learn the success formula for getting thousands of downloads aday for one App Learn the secret to why some Apps get visibility while othersdon't Get insights to help you understand the App store market App Empire delivers advice on the most essential thingsyou must do in order to achieve success with an app. Turn yoursimple app idea into cash flow today!

iPhone App Design for Entrepreneurs

Author : Megan Holstein
File Size : 29.98 MB
Format : PDF
Download : 457
Read : 400
Download »
Make an app from start to finish on your own or with a dedicated team. This book is your all-in-one, go-to resource for designing, building, and marketing, a trending app that others flock to buy. Use detailed analysis to decide what designs you should choose and whether you should learn to code or hire someone else to do the trench work for you. If you plan carefully and make intelligent decisions when establishing your viral app business, you will find success on the App Store. Remember, though, the App Store is not a lottery. Apps are not randomly featured, and it is not happenstance that makes your app successful. Luck and fortuitous timing tempered by hard work and a good app idea are key factors to success. You can't aimlessly create an app, throw it on the App Store, and watch the dollars roll in. You’ll get back what you put in. This book lays the foundation and outlines the skills needed by aspiring entrepreneurs with no coding experience for selling a killer app. What You'll Learn Design apps that are impressive, wow users, and most importantly, are easy to use. Build a business model around an app that turns a profit Determine when its OK to build your own app or when it's better to hire a third party to do so. Who This Book Is For Small business owners who want to create an app, but have no programming experience

Beginning iPad Development for iPhone Developers

Author : Jack Nutting
File Size : 77.28 MB
Format : PDF, Mobi
Download : 549
Read : 942
Download »
It's in magazines and newspapers, it's on television and radio, it's on buses and billboards and pretty much everywhere you look. The iPad is the touchscreen tablet from Apple, representing the next generation of mobile computing. Packed with dozens of new features, the iOS 3.2 SDK enables you to build sophisticated, desktop-quality apps for this exciting new platform. Every iPhone and iPod touch app developer looking to take the next step and move into the iPad arena will want to read this book from cover to cover. Beginning iPad Development for iPhone Developers: Mastering the iPad SDK has all the answers, and you'll find them presented with the same easy-to-follow style and thorough coverage you've come to expect from titles like Beginning iPhone 3 Development—everything an aspiring iPad developer needs to know to create great apps. Best-selling authors Jack Nutting, Dave Wooldridge, and Dave Mark show iPhone developers how to master all of the iPad-exclusive frameworks and features, which are explained, demonstrated in action, and put through their paces in this comprehensive programming guide. You'll get a detailed understanding of the new feature set and gain every possible advantage in the iTunes App Store.

Beginning Mobile Application Development in the Cloud

Author : Richard Rodger
File Size : 76.27 MB
Format : PDF, Docs
Download : 703
Read : 368
Download »
Learn how to build apps for mobile devices on Cloud platforms The marketplace for apps is ever expanding, increasing the potential to make money. With this guide, you'll learn how to build cross-platform applications for mobile devices that are supported by the power of Cloud-based services such as Amazon Web Services. An introduction to Cloud-based applications explains how to use HTML5 to create cross-platform mobile apps and then use Cloud services to enhance those apps. You'll learn how to build your first app with HTML5 and set it up in the Cloud, while also discovering how to use jQuery to your advantage. Highlights the skills and knowledge you need to create successful apps for mobile devices with HTML5 Takes you through the steps for building web applications for the iPhone and Android Details how to enhance your app through faster launching, touch vs. click, storage capabilities, and a cache Looks at how best to use JSON, FourSquare, jQuery, AJAX, and more Shares tips for creating hybrid apps that run natively If you're interested in having your application be one of the 200,000+ apps featured in the iPhone store or the 50,000+ in the Android store, then you need this book.

iPhone and iPad Apps for Absolute Beginners iOS 5 Edition

Author : Rory Lewis
File Size : 53.37 MB
Format : PDF, ePub, Docs
Download : 467
Read : 510
Download »
The iPhone is the hottest gadget of our generation, and much of its success has been fueled by the App Store, Apple’s online marketplace for iPhone applications. Over 1 billion apps were downloaded during the nine months following the launch of the App Store, ranging from the simplest games to the most complex business apps. Everyone has an idea for the next bestselling iPhone app—presumably, that’s why you’re reading this now! And with the popularity of the iPad, this demand will just continue to grow. So how do you build an application for the iPhone and iPad? Don’t you need to spend years learning complicated programming languages? What about Objective-C and Cocoa touch ? The answer is that you don’t need to know any of those things! Anybody can start building simple apps for the iPhone and iPad, and this book will show you how. This update of an Apress bestseller walks you through creating your first app, using plain English and practical examples using the iOS 5 software development platform and more. It cuts through the fog of jargon and misinformation that surrounds iPhone and iPad application development, and gives you simple, step-by-step instructions to get you started. Teaches iPhone and iPad apps development in language anyone can understand Provides simple, step-by-step examples that make learning easy, using iOS 5 Offers videos that enable you to follow along with the author—it’s like your own private classroom

How to Start a Home based Mobile App Developer Business

Author : Chad Brooks
File Size : 39.7 MB
Format : PDF, Docs
Download : 150
Read : 1126
Download »
With the app market exploding, app designers will need a solid how-to guide to help them start their home-based business. This book will guide the reader through all the steps from design to marketing.