The Business of Creativity

How to Build the Right Team for Success

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Author: Keith Granet

Publisher: Chronicle Books

ISBN: 1616895535

Category: Design

Page: 224

View: 6431

Long known as the go-to management consultant of the design world, Keith Granet reveals more of his clear-eyed insights about running a creative business in this follow-up to his book The Business of Design. While aimed at creative enterprises, Granet's advice, quickly summarized as "know what you do best and focus on that," applies to any organization, small or large, commercial or nonprofit. He delves into the skill sets and people needed to grow a business, as well as the things you don't need (bad clients, bad employees, negative energy), in an engaging and easy-to-implement manner. His shrewd understanding, gleaned from decades of consulting for brands like Harrods, Pantone, John Varvatos, and Urban Archeology, makes this essential reading for anyone managing a business or thinking of starting one.

Leadership for Innovation

How to Organize Team Creativity and Harvest Ideas

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Author: John Adair

Publisher: Kogan Page Publishers

ISBN: 0749460113

Category: Business & Economics

Page: 144

View: 1896

New ideas and new ways of doing things are one of the main ingredients in sustained business success, but how do you create the right conditions for innovation? Leadership for Innovation will help you to create an innovative climate that encourages the development of new products and services. Drawing upon real-life examples including Google, Honda and 3M, John Adair sets out practical ways for bringing about change in organizations. As well as identifying the characteristics of an innovative organization, he discusses key topics such as organizing for team creativity; motivating creative people, how to build on ideas and how to be a creative leader and team member. Leadership for Innovation will help you to inspire your team to go that one step further and generate the kind of ideas that are the foundations of future success.

The Innovative Leader

How to Inspire Your Team and Drive Creativity

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Author: Paul Sloane

Publisher: Kogan Page Publishers

ISBN: 9780749450014

Category: Business & Economics

Page: 196

View: 5473

Sloane stresses the importance of innovation and creativity in modern business to help organizations secure competitive advantage over rivals. He also demonstrates the importance of setting out a clear vision and the need for continual evaluation of the process.

Cinematic Game Secrets for Creative Directors and Producers

Inspired Techniques From Industry Legends

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Author: Rich Newman

Publisher: Taylor & Francis

ISBN: 1136138536

Category: Art

Page: 248

View: 3519

Cinematography for Games covers the space between the game and film industries by pointing out the most relevant cinematic techniques in today's hottest games, and including interviews with the game industry's greatest luminaries (including Will Wright: Sims legend, Harvey Smith, legendary game Deus Ex, Warren Spector creator of one of the original game companies, Origin). The convergence of games and film is a widely discussed and debated topic in the game industry. Many major publishers, along with some high-profile directors (John Woo, James Cameron, Steven Spielberg, Tony Scott) are exploring the middle ground between the industries. This book introduces game producers and directors to the tried and true techniques cinematographers have relied on for years. Game developers learn how to create compelling video games by: developing quality stories and characters; visualizing scenes within the game through the eyes of a cinematographer; using tried and true film industry methods for casting, voice-over, direction, and production. The book will also feature screen shots from some of today's hottest titles that illustrate key cinematic concepts, as well as advice from successful game industry professionals already using these techniques.

The Fine Art of Success

How Learning Great Art Can Create Great Business

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Author: Jamie Anderson,Jörg Reckhenrich,Martin Kupp

Publisher: John Wiley & Sons

ISBN: 9781119992530

Category: Self-Help

Page: 198

View: 4285

You've read about Jack Welch, Lou Gerstner and Steve Jobs - but what can you learn about business from van Gogh and Picasso? The Fine Art of Success shows why you should look to pop-stars like Madonna or artists like Damian Hirst for guidance on innovation, competitive advantage, leadership, and a host of other business issues. Managers, marketing professionals, and students will see how these creative artists can help their organizations. Chapters include Madonna - Strategy at the dance floor; Damian Hirst - The shark is dead/How to build yourself a new market; Beuys – Understanding creativity, is every manager an artist; Picasso – Art lessons for global managers; Koons – Made in Heaven produced on eart; and Paik – Global Groove, innovation through juxtaposition. With controversial ideas, fascinating facts and memorable examples, The Fine Art of Success delivers business lessons that you'll be eager to apply.

Secrets of Entrepreneurial Leadership

Building Top Performance Through Trust & Teamwork

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Author: Ted Nicholas

Publisher: Enterprise Pub

ISBN: N.A

Category: Business & Economics

Page: 149

View: 3494

Small businesses may start as one- or two-person operations, but as a business grows, entrepreneurs must learn how to lead employees. This book describes how Ted Nicholas, direct marketing entrepreneur, created a positive, productive environment in his industry-leading firm, Enterprise Publishing, that pushed it to the top of the direct-marketing pyramid. Trust is the glue that holds together every top-flight organization, argues the author, who reveals the 20 methods he uses to build trust between his managers and employees. By following the techniques he describes, entrepreneurs can inspire their own employees and organizations to greatness.

From Idea to Success: The Dartmouth Entrepreneurial Network Guide for Start-Ups

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Author: Gregg Fairbrothers,Tessa Winter

Publisher: McGraw Hill Professional

ISBN: 0071763457

Category: Business & Economics

Page: 384

View: 5755

Turn Your Great Idea into a Thriving Business! “A guide that sets first-time entrepreneurs’ feet in the right direction.” Geoffrey Moore, author, Crossing the Chasm “There are many books on entrepreneurship, but this is one of the few that will convert individuals to entrepreneurs.” Desh Deshpande, founder, Deshpande Center for Technological Innovation, MIT; chairman, A123 Systems; cochair, National Council for Innovation and Entrepreneurship About the Book: Are you among the many Americans who dream of starting a business but think you don’t know how? Help has arrived . . . For generations, Dartmouth College and the Tuck School of Business have influenced and driven global entrepreneurship. Dartmouth firsts include the world petroleum industry, technological breakthroughs like artificial intelligence and BASIC computer language, as well as popular products, such as the Nerf football and the game Crainium. Today a key resource for the Dartmouth Community is the Dartmouth Entrepreneurial Network (DEN), which helps anyone from undergraduates to faculty to alumni get their ideas off the ground and into the marketplace. In From Idea to Success, entrepreneur, professor, and DEN founder Gregg Fairbrothers takes you step by proven step through the DEN approach, showing you how to apply the same principles to make your vision a reality. If you have an idea—any idea—from major technology innovations, to consumer products or services, to social enterprises, From Idea to Success shows you how to bring it to fruition. This A to Z guide based on the startup experiences of literally hundreds of entrepreneurs makes the process simple as possible by breaking it down into three distinct parts: Step 1: Focusing and Refining Your Idea Define your goals, pinpoint your market, protect your idea, manage the risks in your undertaking Step 2: Business Planning Best Practices Create a business plan, build your team, learn about the competition, raise finances, get the important legal issues right the first time Step 3: Managing Your Company Build your negotiating, selling, and decision-making skills; manage your finances; correct your course; manage the transition to a healthy, growing business Building a vibrant company based on your own creativity and hard work is one of the most fulfilling human enterprises there is. With this book and your own experience you can think and act like a successful entrepreneur from the very start.

Building High-Performance Local Governments

Case Studies in Leadership at All Levels

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Author: John Pickering,Gerald Brokaw,Philip Harnden,Anton Gardner

Publisher: Greenleaf Book Group

ISBN: 1632990008

Category: Business & Economics

Page: 450

View: 2698

Don’t permit your organization to be lulled into complacency after recovering from a tough recession. Explore what’s necessary to improve the performance of your organization, including the development of leaders at all levels who will use their full capabilities to boost collective results. The High-Performance Organization Model identifies the steps needed to diagnose what will be required to achieve the strategic outcomes you define as success. It shows which levers will move the organization in the direction you decide is critical. This book contains more than just theory; here you’ll find case studies of local governments—demonstrating how Commonwealth Centers for High-Performance Organizations’ (CCHPO) model has been applied in the past to improve performance. You will learn how employees emerged as leaders to identify and tackle problems, developed the tools needed, and organized their thoughts to work through solutions which could be applied effectively without the traditional bureaucratic hassle. These examples show how a supportive, values-based work culture can be cultivated to expand thinking power by increasing discretionary effort from all levels of the organization. Engaged employees can be leaders who refocus your services, improve your processes, save money, and solve problems. Your organization can benefit from the full range of talents, skills, and abilities that often lie untapped, but become accessible through the principles of the High-Performance Organization model. This model will be an indispensable tool for any person looking to make significant improvements throughout their organization. The detailed case studies and easy-to-follow model created by the Commonwealth Center for High-Performance Organizations make for a pleasantly informative guide that will give a special advantage to readers who implement their standards.

Basics Interactive Design: User Experience Design

Creating designs users really love

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Author: Gavin Allanwood,Peter Beare

Publisher: Bloomsbury Publishing

ISBN: 1474238726

Category: Design

Page: 184

View: 1577

By putting people at the centre of interactive design, user experience (UX) techniques are now right at the heart of digital media design and development. As a designer, you need to create work that will impact positively on everyone who is exposed to it. Whether it's passive and immutable or interactive and dynamic, the success of your design will depend largely on how well the user experience is constructed. User Experience Design shows how researching and understanding users' expectations and motivations can help you develop effective, targeted designs. The authors explore the use of scenarios, personas and prototyping in idea development, and will help you get the most out of the latest tools and techniques to produce interactive designs that users will love. With practical projects to get you started, and stunning examples from some of today's most innovative studios, this is an essential introduction to modern UXD.