Voluntary Simplicity

Responding to Consumer Culture


Author: Daniel Doherty,Amitai Etzioni

Publisher: Rowman & Littlefield

ISBN: 9780742520677

Category: Philosophy

Page: 210

View: 324

In the past fifty years, the standard of living in most industrialized nations has risen dramatically, but the number of people describing themselves as content has remained steady or fallen. The result has been a growing desire to regain some of the virtues of simpler times, whether by forgoing luxuries, switching careers, or returning to nature. These essays reflect on the different facets of 'voluntary simplicity' and consumer culture, providing an historic view of the movement as well as a social-scientific analysis of its causes and effects.

The Simplicity Shift

Innovative Design Tactics in a Corporate World


Author: Scott Jenson

Publisher: Cambridge University Press

ISBN: 9780521527491

Category: Business & Economics

Page: 174

View: 4933

The Simplicity Shift is about shifting a company's culture to value, discover and implement Simplicity, creating designed products.

Choosing Simplicity

Real People Finding Peace and Fulfillment in a Complex World


Author: Linda Breen Pierce

Publisher: N.A

ISBN: 9780967206714

Category: Self-Help

Page: 348

View: 7902

This ground breaking work goes beyond the books that tell you how to simplify your life. This book reveals what has happened in the lives of real people who have done it. Based on the author's three-year study of over 200 people from 40 states and eight countries, Choosing Simplicity is a delightful and rich blend of real-life profiles and guidelines on simplicity. Interwoven throughout the stories are the author's insights and guidance for those who want to explore simplicity and those who have already embarked on this journey. The book also includes a 16-page Resource Guide with reviews of 42 books on simplicity, information on related web sites, organizations, simplicity study circles, workshops, newsletters and magazines.

Simplicity Marketing

End Brand Complexity, Clutter, and Confusion


Author: Steven M. Cristol,Peter Sealey

Publisher: Simon and Schuster

ISBN: 9780743215688

Category: Business & Economics

Page: 288

View: 973

For more than half a century, marketers have bombarded customers with more and more choices in products and services. What is the result? Unprecedented anxiety. Our mental circuit breakers are on overload. In fact, pioneering brand strategists Steven M. Cristol and Peter Sealey assert that we have reached our manageable threshold for making decisions -- and a watershed in product proliferation. In this pathbreaking book, the authors argue with compelling evidence that the next generation of marketing successes will belong to those brands that simplify customers' lives or businesses in ways that are inextricably tied to brand and product positioning. They contend that if a brand is not reducing customer stress, it is creating it -- and it is vulnerable to losing market share to more customer-empathetic competitors. Writing especially for product or brand managers who are struggling to simplify their portfolios, Cristol and Sealey have created a breakthrough framework that is itself a lesson in simplicity. After presenting two essential guideposts for managers to assess where their brand sits on the stress spectrum, the authors turn to the heart of Simplicity Marketing -- the 4 R's of simplification: Replace, Repackage, Reposition, and Replenish. Using scores of real-world company examples, Cristol and Sealey show how each of the 4 R's interacts with the others in powerful ways to relieve customer stress and how these strategies may be executed individually or in combination to build brand loyalty. Here for the first time are ten specific strategies to relieve customer stress through consolidating, aggregating, or integrating products and services, repositioning brands for more relevance to stress reduction, and decluttering customers' decision-making requirements. The final pages of this brilliant manifesto for a simplicity revolution provide a guide to managing simplicity strategies, leveraging information technology to simplify rather than complicate customers' lives, and integrating all the tools in the book into an executional blueprint.

Simplicity and Power

The Poetry of Sri Chinmoy, 1971-1981


Author: N.A

Publisher: Aum Publications

ISBN: 9780884972747

Category: Religious poetry, English

Page: 246

View: 2007

Simplicity Lessons

A 12-step Guide to Living Simply


Author: Linda Breen Pierce

Publisher: N.A

ISBN: 9780967206790

Category: Self-Help

Page: 224

View: 1026

Simplicity Lessons is a practical guide for those who long for a slower pace of life with more time for relationships, fulfilling work, and living ones dreams. Working on your own or as part of a simplicity study group, you will explore the major a

Deliberate Simplicity

How the Church Does More by Doing Less


Author: Dave Browning

Publisher: Zondervan

ISBN: 0310321654

Category: Religion

Page: 208

View: 803

Less is more. And more is better. This is the new equation for church development, a new equation with eternal results.Rejecting the “bigger is better” model of the complex, corporate megachurch, church innovator Dave Browning embraced deliberate simplicity. The result was Christ the King Community Church, International (CTK), an expanding multisite community church that Outreach magazine named among America’s Fastest Growing Churches and America’s Most Innovative Churches. Members of the CTK network in a number of cities, countries, and continents are empowered for maximum impact by Browning’s “less is more” approach. In Deliberate Simplicity, Browning discusses the six elements of this streamlined model:• Minimality: Keep it simple• Intentionality: Keep it missional• Reality: Keep it real• Multility: Keep it cellular• Velocity: Keep it moving• Scalability: Keep it expandingAs part of the Leadership Network Innovation Series, Deliberate Simplicity is a guide for church leaders seeking new strategies for more effective ministry.

The Rewards of Simplicity

A Practical and Spiritual Approach


Author: Pam Pierce,Chuck D. Pierce

Publisher: Chosen Books

ISBN: 9781441212436

Category: Religion

Page: 208

View: 8689

In today's fast-paced and technology-driven times, Christians feel stressed out and overly busy. Many are left longing for simpler days, unaware that these days are within their grasp, made possible by getting rid of spiritual and material clutter. Respected prophetic leader Chuck D. Pierce and his wife, Pam, remind Christians of the rewards of living simply. Together they weave biblical teaching with practical tips that will help readers answer questions like these: How can I... • clear out unnecessary clutter in my home? • overcome anxiety? • rely on God for my sustenance? • get free from too much technology and/or entertainment? • preserve a Sabbath rest? • free myself from the stronghold of materialism? Sharing their insights to help readers break free of anything that enslaves them, Pam and Chuck empower Christians, both materially and spiritually, to live a clutter-free life.