Search results for: decoration-graphics

History of Modern Design

Author : David Raizman
File Size : 65.3 MB
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An exploration of the parallel development of product and graphic design from the 18th century to the 21st. The effects of mass production and consumption, man-made industrial materials and extended lines of communication are also discussed.

Product Design Graphics with Materials Technology

Author : Lesley Cresswell
File Size : 79.35 MB
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This student-friendly text is endorsed by Edexcel and matched to the specification unit by unit. To help students make the step up from GCSE the book is divided into an AS section and an A2 section, reflecting the greater challenges of the A2 year. The book is organised into two halves. The AS section uses double page spreads and easier language, to give students the confidence in making the difficult step up from studying at GCSE level. A2 work is written in chapters, at exactly the level needed to achieve this qualification.Each unit begins with a summary explaining what is expected and how it will be assessed. By giving students plenty of advice on what examiners are looking for, we help them prepare thoroughly to do their best in this qualification.A student checklist at the end of each unit is ideal for revision. Practice exam questions are included to give students even more confidence in those units which are assesed by a written paper.Focused practical tasks and homework suggestions appear throughout the book. Where any of the activities are likely to lead to students producing evidence for their Key Skills portfolio, this is highlighted clearly.Two coursework units in the book will give advice to students about the coursework part of the qualification.Also included are examples of the student work done during the Edexcel pilot for this specification, so readers can see the type of work required.

Before and After Graphics for Business

Author : John McWade
File Size : 63.70 MB
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As the founder of the very first desktop publishing company (PageLab) and the publisher of Before and After magazine, John McWade knows graphics. He also knows business–and the depth of that knowledge comes through in every page of this handsome primer on creating effective business graphics! In these pages, a master of the medium shows you how to use today's tools to create business graphics that communicate your business's identity in a variety of forms. From creating charts, graphs, calendars, and maps to designing newsletters, creating various types of stationery, coming up with an identity, using photos to convey a message, and creating gift certificates, Yellow Pages ads, coupons, forms, and more, this elegantly designed volume shows you how to present your business to the world graphically. Best of all, you'll discover how to think visually–ensuring that your perceptions of your business are the world's perception of your business through the effective use of business graphics.

Designing Patterns

Author : Lotta Kühlhorn
File Size : 39.88 MB
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This practical guide explains the ins and outs of designing patterns while the included CD features templates for experimentation by beginners and professionals alike.

Sustainable Graphic Design

Author : Wendy Jedlicka
File Size : 57.76 MB
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The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners—including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists—giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with sustainability systems thinking, empowering you to play your role in achieving a future where design and sustainability are natural partners. Contributors Paul Andre Paul J. Beckmann Sharell Benson Arlene Birt Robert Callif Don Carli Jeremy Faludi Terry Gips Fred Haberman Dan Halsey Jessica Jones Curt McNamara John Moes Jacquelyn Ottman Holly Robbins Pamela Smith Dion Zuess Biomimicry Guild Carbonless Promise Chlorine Free Products Association Environmental Paper Network Eureka Recycling Great Printer Environmental Initiative Package Design Magazine Promotional Product Solutions Sustainable Green Printing Partnership Sustainable Packaging Coalition

Graphic Design Referenced

Author : Armin Vit
File Size : 81.75 MB
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Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: “principles" defines the very basic foundation of what constitutes graphic design to establish the language, terms, and concepts that govern what we do and how we do it, covering layout, typography, and printing terms; “knowledge" explores the most influential sources through which we learn about graphic design from the educational institutions we attend to the magazines and books we read; “representatives" gathers the designers who over the years have proven the most prominent or have steered the course of graphic design in one way or another; and “practice" highlights some of the most iconic work produced that not only serve as examples of best practices, but also illustrate its potential lasting legacy. Graphic Design, Referenced serves as a comprehensive source of information and inspiration by documenting and chronicling the scope of contemporary graphic design, stemming from the middle of the twentieth century to today.

Art Nouveau Graphic Masterpieces

Author : Henry Guedy
File Size : 35.85 MB
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These decorative full-color graphics originally appeared in a now-rare Parisian periodical. Designers and collectors of the rarest and best Art Nouveau material will rejoice in 100 plates printed both horizontally and vertically.

Art Deco Graphics

Author : Patricia Frantz Kery
File Size : 72.75 MB
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Traces the influence of the art deco style on the design of posters, clothes, packaging, wallpaper, magazine covers, and book illustrations

Motion Graphic Design

Author : Jon Krasner
File Size : 49.3 MB
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Enrich your motion graphic design work with this substantial investigation of aesthetic principles and their application to motion graphics. Historical reference provides context; design principles serve as building blocks; and an examination of method and technique inspire innovations in your own work. Bring your work to the next level with a command of concepts that include: the language of traditional graphic design and how it can be combined with the dynamic visual language of cinema; pictorial design considerations including the relationships between images and type, hierarchy, form and composition; and, how motion is orchestrated and sequenced to enhance artistic expression and conceptual impact.

Graphic Design

Author : Ellen Lupton
File Size : 50.35 MB
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This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems.

Swiss Graphic Design

Author : Richard Hollis
File Size : 88.92 MB
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Originally published: London: Laurence King Pub., 2006.

Book Design

Author : Andrew Haslam
File Size : 27.13 MB
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A comprehensive and practical guide for students and experienced designers alike, this carefully structured text is illustrated throughout with photographs and diagrams. It takes the reader through every aspect of the subject, from the components that make up a book, to understanding how books are commissioned and created, to the intricacies of grid construction and choosing a typeface. The role of the designer is discussed, with advice on how to interpret a design brief, and guidance on type use, images and information graphics. The production process is also explained, with detailed information on reproduction, printing and binding.

Meggs History of Graphic Design

Author : Philip B. Meggs
File Size : 66.43 MB
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Note from the publisher: The Interactive Resource Center is an online learning environment where instructors and students can access the tools they need to make efficient use of their time, while reinforcing and assessing their understanding of key concepts for successful understanding of the course. An access card with redemption code for the online Interactive Resource Center is included with all new, print copies or can be purchased separately. (***If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code - ISBN: 9781118922248). The online Interactive Resource Center contains resources tied to the book, such as: Interactive Resources: Flashcards featuring images from book for image identification self-study Self-test assessment by chapter Image Gallery featuring key designers and their work Downloadable Resources: Indices of key terms and people ***Winner of the First-Ever QED (Quality, Excellence, Design) award by Digital Book World*** This is the unrivaled, comprehensive, and award-winning reference tool on graphic design recognized for publishing excellence by the Association of American Publishers. Now, this Fifth Edition of Meggs' History of Graphic Design offers even more detail and breadth of content than its heralded predecessors, revealing a saga of creative innovators, breakthrough technologies, and important developments responsible for paving the historic paths that define the graphic design experience. In addition to classic topics such as the invention of writing and alphabets, the origins of printing and typography, and postmodern design, this new Fifth Edition presents new information on current trends and technologies sweeping the graphic design landscape—such as the web, multimedia, interactive design, and private presses, thus adding new layers of depth to an already rich resource. With more than 1,400 high-quality images throughout—many new or newly updated—Meggs' History of Graphic Design, Fifth Edition provides a wealth of visual markers for inspiration and emulation. For professionals, students, and everyone who works with or loves the world of graphic design, this landmark text will quickly become an invaluable guide that they will turn to again and again.

Pop

Author : Steven Heller
File Size : 33.29 MB
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"The essays in this book were written for various periodicals, Web site journals, and blogs, including Print magazine, Eye magazine, Baseline magazine, Metropolis magazine, Grafik magazine, DesignObserver.com, Voice: AIGA Journal of Design, and The New York Times T Magazine's "The Moment" blog"--Acknowledgments.

Visual Research An Introduction to Research Methodologies in Graphic Design

Author : Ian Noble
File Size : 26.8 MB
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Visual Research: An Introduction to Research Methodologies in Graphic Design is a guide to the practice of researching for graphic design projects.

Graphic Design on the Desktop

Author : Marcelle Lapow Toor
File Size : 75.48 MB
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The complete and user-friendly introduction to graphic design--in a new edition Now with information on Web site design, plus examples, exercises, and more! Today, anyone with a good basic computer setup can produce a newsletter or a Web page--but to create effective, professional-quality pieces that stand out from the competition, you need more than a hard drive and some decent software. You need an understanding of how visual communication works and a solid grasp of the principles of design, composition, and typography. You need Graphic Design on the Desktop. Written specifically for those who have little or no design background or experience, this accessible guide teaches you the fundamentals of sound graphic design and gives you the practical know-how to put them to work on your own projects, from initial concept through final production. This new edition covers every key element of the design process, including format, layout and page design, typesetting, color, and illustrations--and offers clear explanations of type terminology, printing terms, and more. It guides you step-by-step through the design and production of ads, posters, brochures, and other promotional materials, as well as newsletters and magazines. A separate chapter on designing for the Web helps you make the most of home page and Web site designs. Complete with helpful examples, exercises, hints, and checklists, plus tips on common pitfalls and how to avoid them, Graphic Design on the Desktop is the ideal design partner for projects that get attention and get results.

Design Graphics

Author :
File Size : 64.79 MB
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This unique book emphasizes hand-drawing as a design skill, demonstrating this drawing as a mental as well as a physical exercise. Utilizing this book will enable the practitioner to make design decision on paper faster and easier, and will let them know how visual communication with clients can provide better, more economical design solutions.Practical, straightforward, and reader-friendly, this book covers such topics as sketching line, light, texture, and materials; design drawing, including the 5-step bubble flow and conceptual doodles/diagrams; and perspective and rendering techniques, including 1pt. and 2pt. ‘eyeball’ methods, ‘overlay method,’ and entourage.An excellent refresher for professional designers and architects, as well as a primer for those employed in any related field.

Engineering Design Graphics

Author : James H. Earle
File Size : 65.48 MB
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Offering a flexible format,Engineering Design Graphics, 12 th Editionhas the best integration of design and computer graphics of any book on the market. It places an emphasis on the fundamentals of design and explores concepts via sketching, instrument drawings and the computer. It includes more than 2,000 illustrations and 1,000 problems, all developed to foster problem-solving and creativity. This edition features AutoCAD 2007 software, over 129 new design problems and 800 new or modified figures. Throughout thenbsp;book,nbsp;users are encouraged to apply creative solutions to problems and are challenged by problems which vary is complexity and duration.Multi-level approach examines the principles of engineering graphics via sketching, instrument drawings, and the computer. Reinforces difficult concepts using case studies, sample worksheets and drawings that guidenbsp;usersnbsp;through the design process.nbsp; Offers step-by-step coverage of AutoCAD 2007 and provides illustrations of screen shots throughout.nbsp;nbsp;Two-color, step-by-step illustrations - Includes a second color in visuals to emphasize sequential steps, key points, and important explanations. Furnishes examples, illustrations and problems from industry to make the subject matter more practical and relevant to readers.For readers interested in or involved with Engineering Graphics and Technical Drawing.

Engineering Design Graphics Journal

Author :
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Graphic Design as Communication

Author : Malcolm Barnard
File Size : 42.70 MB
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What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art is.