Search results for: brand-thinking-and-other-noble-pursuits

Brand Thinking and Other Noble Pursuits

Author : Debbie Millman
File Size : 62.37 MB
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"This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures share their take on how and why humans have branded the world around us, and the ideas, inventions, and insight inherent in this process"--

Self Portrait as Your Traitor

Author : Debbie Millman
File Size : 82.61 MB
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Debbie Millman's illustrated essays and visual poems are part philosophy, part art, part deeply personal memoir exposing the universal triumphs and tribulations of being human. Her hand-lettered typography - sometimes tender, sometimes gritty, always breathtaking in its visceral candor - makes Self Portrait as Your Traitor a moving masterpiece of a singular art form that speaks to our deepest longings for beauty, honesty, and the ineffable magic of what it means to live.

Fast Company Innovation by Design

Author : Stephanie Mehta
File Size : 76.55 MB
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Fast Company, the world’s leading business media brand, offers a comprehensive and vibrant look at the way design has permeated all areas of life and work Design has become a critical part of doing business in today’s economy. Some of the most innovative companies in tech—Apple, Airbnb, Google, Dropbox, and many more—have made human-centered design a hallmark of their brands. From fashion to architecture to office plans, and from digital processes to artisanal craftsmanship, design is having a moment in business. Or maybe business is finally having its design moment. Fast Company Innovation by Design highlights the people, companies, and trends that have steadily advanced design to the forefront of the business conversation. Drawing from Fast Company’s vast library of stories that chronicle innovation in technology, leadership, world-changing ideas, and creativity, this lively book is urgent reading for any anyone seeking to understand the ways that design is fundamentally changing and enhancing business and daily life. A focus on “green” and socially conscious design draws attention to creative solutions to the most pressing concerns we face today.

Build Your Own Brand

Author : Robin Landa
File Size : 75.81 MB
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What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!

Designing Brand Identity

Author : Alina Wheeler
File Size : 48.94 MB
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A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity

Brand Bible

Author : Debbie Millman
File Size : 22.98 MB
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Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. You'll learn the steps necessary to develop a successful brand system from defining the brand attributes and assessing the competition, to working with materials and vendors, and all the steps in between. The author, who is the president of the design group at Sterling Brands, has overseen the design/redesign of major brands including Pepsi, Burger King, Tropicana, Kleenex, and many more.

Infectious

Author : Achim Nowak
File Size : 56.22 MB
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A performance coach to senior executives at Fortune 500 companies explains how to change the art of modern conversation in order to deepen interpersonal connections through focusing on four levels of energy.

How to Win Grants

Author : Alan Silver
File Size : 24.74 MB
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Concisely written and easy to follow, How to Win Grants demonstrates a three-stage grant development model distilled into 101 actionable strategies, arranged in order of execution and supplemented by helpful checklists. In stage one, “Prepare,” grantseekers begin by assessing their personal and agency fundability, improving their positioning for grants, learning shortcuts to planning successful grant projects, and finding out how to locate the most likely sources of grant funding. In stage two, “Persuade,” grantseekers learn how to convince private and public grantmakers that their project deserves funding by adapting their project plan to the specific needs of each funder. In stage three, “Perform,” readers learn the most important ways to continue attracting grant funding for the long term. This indispensable guide also dispels widespread myths about grantseeking, identifies unproductive behaviors to avoid, and teaches readers how to engage the funder’s interest and make the most compelling case for their project. With all this and more, How to Win Grants is every individual and organization’s ticket to a winning grantseeking campaign!

How to Think Like a Great Graphic Designer

Author : Debbie Millman
File Size : 23.98 MB
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A collection of honest and revealing interviews with nineteen of the world's greatest graphic designers offers a rare opportunity to observe and understand the giants of the industry, who provide firsthand insights into their work. Original.

Ebony

Author :
File Size : 78.7 MB
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Media and Development in Asia

Author : Indrajit Banerjee
File Size : 28.93 MB
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This collection of papers from the AMIC Conference in Bangkok, 2004, provides a wealth of case studies as well as breaking new ground in highlighting emerging frontiers of media development discourse in Asia. The three main themes are: media and development; new narratives and political discourse and media impacts and capacity building.

Hispanic Today

Author :
File Size : 69.19 MB
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Netherlanders in America

Author : Jacob van Hinte
File Size : 30.14 MB
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Medical Times

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File Size : 31.75 MB
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Blackwood s Edinburgh magazine

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File Size : 39.76 MB
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Particulars Views and Conditions of Sale of Hollingbury Copse

Author : Farebrother, Ellis, Clark & Co
File Size : 74.71 MB
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The Irish Homestead

Author :
File Size : 57.56 MB
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The Parliamentary Debates Hansard

Author : Great Britain. Parliament. House of Lords
File Size : 23.32 MB
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The Athenaeum

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File Size : 84.28 MB
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The Athenaeum

Author :
File Size : 54.40 MB
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