The Interior Design Business Handbook

A Complete Guide to Profitability

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Author: Mary V. Knackstedt

Publisher: John Wiley & Sons

ISBN: 0471227501

Category: Architecture

Page: 416

View: 8933

Discover how you can run the practical side of your practice more profitably. This comprehensive guide to managing an interior design business gives you an arsenal of proven procedures and practical tools and techniques perfected over the course of some thirty years. New to this edition are sections on establishing an electronic office, the pros and cons of working alone and creating partnerships, hiring and working with off-site employees, and more. It also includes more than fifty sample forms and letters, such as an existing conditions survey and a letter of transmittal, that can easily be adapted to your own uses.

Interior Design Management

A Handbook for Owners and Managers

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Author: Christine M. Piotrowski

Publisher: John Wiley & Sons

ISBN: 9780471284314

Category: Architecture

Page: 360

View: 2758

Most interior designers who own - or plan to own - their own firms are at a disadvantage because they lack formal business training. This book provides them with essential information on accounting, financial analysis, revenue operation, contracts, personnel issues and more.

Marketing and Client Relations for Interior Designers

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Author: Mary V. Knackstedt

Publisher: John Wiley & Sons

ISBN: 0470260483

Category: Architecture

Page: 271

View: 5223

"This step-by-step manual helps you design the marketing program that best fits your unique practice and provides helpful business forms to help keep you on target, including staff questionnaires, planning guides, and design services outlines."--BOOK JACKET.

Interior Design

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Author: Jenny Gibbs

Publisher: Laurence King Publishing

ISBN: 9781856694285

Category: Interior decoration

Page: 192

View: 4182

Offering a thorough grounding in the principles of interior design, this book describes the qualities and skills needed to become an interior designer, examines the varied career opportunities available and gives a balanced inside view of the business today. Its broad, up-to-date approach unites history, theory and practice. Subjects covered include: how to develop a brief with a client; presentations and sample boards; choosing materials and designs; project planning and management. The book aims to inform and inspire as well as to equip new designers with a valuable route-guide to the profession. Principally written for interior design students, it will also serve as a reliable manual for aspiring amateurs.

The Design of Everyday Things

Psychologie und Design der alltäglichen Dinge

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Author: Norman Don

Publisher: Vahlen

ISBN: 3800648105

Category: Business & Economics

Page: 320

View: 328

Apple, Audi, Braun oder Samsung machen es vor: Gutes Design ist heute eine kritische Voraussetzung für erfolgreiche Produkte. Dieser Klassiker beschreibt die fundamentalen Prinzipien, um Dinge des täglichen Gebrauchs umzuwandeln in unterhaltsame und zufriedenstellende Produkte. Don Norman fordert ein Zusammenspiel von Mensch und Technologie mit dem Ziel, dass Designer und Produktentwickler die Bedürfnisse, Fähigkeiten und Handlungsweisen der Nutzer in den Vordergrund stellen und Designs an diesen angepasst werden. The Design of Everyday Things ist eine informative und spannende Einführung für Designer, Marketer, Produktentwickler und für alle an gutem Design interessierten Menschen. Zum Autor Don Norman ist emeritierter Professor für Kognitionswissenschaften. Er lehrte an der University of California in San Diego und der Northwest University in Illinois. Mitte der Neunzigerjahre leitete Don Norman die Advanced Technology Group bei Apple. Dort prägte er den Begriff der User Experience, um über die reine Benutzbarkeit hinaus eine ganzheitliche Erfahrung der Anwender im Umgang mit Technik in den Vordergrund zu stellen. Norman ist Mitbegründer der Beratungsfirma Nielsen Norman Group und hat unter anderem Autohersteller von BMW bis Toyota beraten. „Keiner kommt an Don Norman vorbei, wenn es um Fragen zu einem Design geht, das sich am Menschen orientiert.“ Brand Eins 7/2013 „Design ist einer der wichtigsten Wettbewerbsvorteile. Dieses Buch macht Spaß zu lesen und ist von größter Bedeutung.” Tom Peters, Co-Autor von „Auf der Suche nach Spitzenleistungen“

Professional practice

a handbook for interior designers

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Author: Ronald Miles Veitch,Dianne Jackman,Mary Katherine Dixon

Publisher: Portage & Main Pr

ISBN: N.A

Category: Architecture

Page: 144

View: 3201

Marketing Basics for Designers

A Sourcebook of Strategies and Ideas

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Author: Jane D. Martin,Nancy Knoohuizen

Publisher: John Wiley & Sons

ISBN: 9780471118718

Category: Architecture

Page: 253

View: 4794

Business essentials and marketing strategies to help your firm survive and thrive . . . As a design professional running your own small firm, you expect to wear many hats--designer, office manager, project manager--all in a day's work. But strategic marketer? No one prepared you for that! Marketing Basics for Designers is a long overdue resource for designers who need to become expert marketers fast. It provides solid practical advice on how to market your services, build your client base, and keep your customers coming back for more. You'll learn how to establish your design niche and develop your own marketing plan to reach potential clients. You'll find techniques for networking and using your contacts with other professionals. And you'll find inside tips from 30 leading designers who have had to develop their own marketing methods to survive. Positively packed with all the details you need, Marketing Basics for Designers helps you ensure your firm's future success and shows you how to: * Increase your firm's visibility within your community * Use past successes to generate future business * Perform beyond your clients' expectations * Utilize a show home to market your talents * Establish competitive and appropriate prices * Work successfully with other professionals * And much more If you are recently out on your own, planning to start your own practice, or already managing your own small firm, this is one of the most important books you will ever add to your professional library. Marketing Basics for Designers What makes running a small design practice so much more challenging than working for one of the big firms? You have to attract your own clients and keep them, you're working with limited resources and personnel, and once you finally pull yourself away from your drawing board to concentrate on marketing your services, where do you begin? You can't just sit there wondering why you didn't learn more about marketing in design school. Here's a book to help you out. With a clear, no-nonsense approach, Jane D. Martin and Nancy Knoohuizen address the full range of marketing problems and solutions from the unique perspective of the small design firm. They understand that you often find yourself short of the time, money, and know-how it takes to advertise your services effectively. Drawing on their own experience as well as interviews with more than 30 successful designers, Martin and Knoohuizen show you how to overcome these limitations and develop an effective marketing campaign. This incomparable guide will help you put together your marketing campaign, map out your strategy, and attract the attention of potential clients. Not everyone is a born salesperson, but Martin and Knoohuizen let you in on trade secrets that really work and offer suggestions that will help you feel more comfortable marketing yourself. You'll learn to build relationships by effective use of referrals and word of mouth. You'll master the subtleties of clinching the deal and discover how to keep your newfound clients coming back for more. You'll also receive sound advice from those who have been there before you. Charles Gandy, B. J. Peterson, Mark Hampton, and Cheryl P. Duvall are among the illustrious designers who share their wisdom, tips, and recommendations. You'll find out how these major designers have coped with many of the same problems you face now, and you'll learn from their mistakes as well as their triumphs. Whether you're just starting out in the design business, yearning to break free and become your own boss, or trying to create growth in an established firm, Marketing Basics for Designers helps you develop a successful marketing strategy based on your own needs, capabilities, and expectations.

The Handbook of Interior Design

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Author: Jo Ann Asher Thompson,Nancy Blossom

Publisher: John Wiley & Sons

ISBN: 1118532384

Category: Architecture

Page: 576

View: 9679

The Handbook of Interior Design explores ways of thinkingthat inform the discipline of interior design. It challengesreaders to consider the connections within theory, research, andpractice and the critical underpinnings that have shaped interiordesign. Offers a theory of interior design by moving beyond adescriptive approach to the discipline to a 'why and how' study ofinteriors Provides a full overview of the most current Interior Designresearch and scholarly thought from around the world Explores examples of research designs and methodologicalapproaches that are applicable to interior design upper divisionand graduate education courses Brings together an international team of contributors,including well established scholars alongside emerging voices inthe field – reflecting mature and emergent ideas,research, and philosophies in the field Exemplifies where interior design sits in its maturation as adiscipline and profession through inclusion of diverse authors,topics, and ideas

Fabrics

A Guide for Interior Designers and Architects

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Author: Marypaul Yates

Publisher: W. W. Norton & Company

ISBN: 9780393730623

Category: Architecture

Page: 312

View: 1447

Fabrics provides designers with the information needed to make their fabric specifications easy, informed, and appropriate to the job at hand, considering aesthetics, performance, application, and green design.

Interior Design Handbook of Professional Practice

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Author: Cindy Coleman,Interior Design Magazine

Publisher: McGraw Hill Professional

ISBN: 007141603X

Category: Architecture

Page: 768

View: 5495

Everything you need to know about the practice and business of interior design -- from McGraw-Hill and Interior Design magazine Let today's most admired design professionals share with you their priceless insights, step-by-step guidelines, and real-life examples drawn from their own highly successful practices. Interior Design Handbook of Professional Practice packs fresh new ways of thinking and profitable ways of working -- quality information you expect when experts join forces! Comprehensive, hands-on details show you how to problem-solve the design needs of clients¿streamline every stage of your practice, from finding and winning clients to project build-out¿and master the most efficient negotiation, bidding, contract, and documentation techniques. Achieve professional excellence and profitability with this authoritative resource as you learn how to act on the implications of the profound changes occurring in the design industry today with tips from designers who are at the top of their game. An outstanding preparation tool for the NCIDQ national licensing exam

The Handbook of Interior Architecture and Design

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Author: Graeme Brooker,Lois Weinthal

Publisher: A&C Black

ISBN: 1472539044

Category: Design

Page: 672

View: 6920

The Handbook of Interior Architecture and Design offers a compelling collection of original essays that seek to examine the shifting role of interior architecture and interior design, and their importance and meaning within the contemporary world. Interior architecture and interior design are disciplines that span a complexity of ideas, ranging from human behaviour and anthropology to history and the technology of the future. Approaches to designing the interior are in a constant state of flux, reflecting and adapting to the changing systems of history, culture and politics. It is this process that allows interior design to be used as evidence for identifying patterns of consumption, gender, identity and social issues. The Handbook of Interior Architecture and Design provides a pioneering overview of the ideas and arrangements within the two disciplines that make them such important platforms from which to study the way humans interact with the space around them. Covering a wide range of thought and research, the book enables the reader to investigate fully the changing face of interior architecture and interior design, while offering questions about their future trajectory.

The Art of the Start

Von der Kunst, ein Unternehmen erfolgreich zu gründen

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Author: Guy Kawasaki

Publisher: Vahlen

ISBN: 3800646811

Category: Fiction

Page: 211

View: 1246

The Art oft the Start Dieser äußerst praktische Ratgeber behandelt alle wichtigen Punkte, die man bei der Gründung einer Organisation, ob Unternehmen oder Non-Profit-Initiative, bedenken muss. Guy Kawasaki weiß dabei aus eigenen Erfahrungen, dass die Gründung weniger eine Wissenschaft als vielmehr eine Kunst ist. In elf Kapiteln stellt er dar, wie man die Kunst der Gründung erlernt mit dem Ziel, die Dinge von vornherein „richtig anzupacken“. Guy Kawasaki schreibt leichtgängig und humorvoll. FAQs, zahlreiche Übungen und Checklisten werden effektvoll eingesetzt und geben Orientierung bei der Umsetzung. Gängige Überzeugungen widerlegt er mit persönlichen Erfahrungen und verdichtet sie zu ganz konkreten Empfehlungen. Jedes Kapitel beginnt mit einer Quintessenz. Hilfreiche „Minikapitel“ gehen auf viele „nebensächliche“ Dinge ein wie „Die Kunst, gute PowerPoint-Präsentation zu erstellen“, „Die Kunst des Netzwerkens“ oder „Die Kunst, ein guter Redner zu sein“.

Greater Mekong Subregion Business Handbook

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Author: United Nations. Economic and Social Commission for Asia and the Pacific

Publisher: United Nations Publications

ISBN: 9789211201130

Category: Business & Economics

Page: 235

View: 8648

This publication provides business data on the following six countries of this subregion: Cambodia, Lao People's Democratic Republic, Myanmar, Thailand, Viet Nam, and Yunnan Province (China). It contains information on country profiles, projects, the investment climate and opportunities, foreign investment procedures and customs, regulatory frameworks, support networks and travel facilities, as well as data on exports and imports, GDP growth and foreign investments. As a result of the recent economic crisis in Asia, the book also explores competitiveness and responses to emerging business challenges and trends in the region.

Change by Design

Wie Design Thinking Organisationen verändert und zu mehr Innovationen führt

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Author: Tim Brown

Publisher: Vahlen

ISBN: 3800652595

Category: Business & Economics

Page: 198

View: 421

Wir befinden uns inmitten eines epochalen Wandels im Kräfteverhältnis unserer Gesellschaft, denn während die Ökonomien den Schwerpunkt von industriegefertigten Gütern auf Dienstleistungen und Erlebnisse verlagern, treten die Unternehmen die Kontrolle ab und nehmen ihre Kunden nicht mehr als „Endverbraucher“ wahr, sondern als Beteiligte an einem wechselseitigen Prozess. Im Laufe der jahrhundertlangen Geschichte der kreativen Problemlösung haben sich Designer das nötige Handwerkszeug zugelegt, das ihnen hilft, die „drei Räume der Innovation“, wie Tim Brown sie bezeichnet, zu durchlaufen: Inspiration, Ideenbildung und Umsetzung. Seiner Überzeugung nach müssen diese Fähigkeiten nun über die gesamten Unternehmen verstreut werden. Und das funktioniert mit einem der innovativsten Denkwerkzeuge zur Entwicklung von Ideen und zur Lösung von Problemen, dem Design Thinking. Im ersten Teil dieses Buches wird ein Rahmenwerk vorgestellt, das hilft, die Grundsätze und Methoden zu erkennen, die großartiges Design Thinking ermöglichen. Hier wird gezeigt, wie Design Thinking von einigen der innovativsten Unternehmen der Welt praktiziert wurde und zu bahnbrechenden Lösungen inspiriert hat. Der zweite Teil soll dazu anregen, nicht zu kleckern, sondern zu klotzen. Anhand drei großer Bereiche der menschlichen Aktivität – Unternehmen, Märkte und Gesellschaft – zeigt Tim Brown, wie aus dem Design Thinking heraus Wege entstehen können, um Ideen zu entwickeln, die unseren heutigen Herausforderungen gerecht werden. Dabei muss sich das Design Thinking in den Organisationen „aufwärts“ bewegen in die Nähe der Vorstandsetagen, wo strategische Entscheidungen getroffen werden. Denn Design ist zu wichtig geworden, als dass man es allein den Designern überlassen sollte. Tim Brown zählt zu den prominentesten Personen auf dem Gebiet von Design und Innovation weltweit. Er ist CEO und Präsident von IDEO, das Unternehmen, das die Apple-Maus und den Palm V entwickelt hat. Tim Brown spricht regelmäßig über den Wert des Designs und von Innovationen, unter anderem auf dem Weltwirtschaftsforum in Davos oder bei TED Talks. Er berät zahlreiche Fortune 100 Unternehmen. Seine Arbeiten wurden bereits in der Axis Gallery in Tokio, dem Design Museum in London und dem MOMA in New York ausgestellt.

Logo Design Love

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Author: David Airey

Publisher: Pearson Deutschland GmbH

ISBN: 9783827329882

Category: Electronic books

Page: 204

View: 3986

Time Sver Standards for Interior Design and Space, Chiara-Panero-Zelnik, McGraw-Hill, Inc

Time Sver Standards for Interior Design and Space

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Author: The McGraw-Hill Companies

Publisher: Bukupedia

ISBN: N.A

Category: Design

Page: 1173

View: 9070

Time-Saver Standards for Interior Design and Space Planning is a professional handbook dealing with the planning, design, and detailing of interior spaces. Its primary goal is to provide, within a single reference, information that typically is found dispersed throughout a multitude of sources, including manufacturers' catalogs, technical literature, books dealing with historic styles, and documents and drawings from various projects. This handbook can be used by the small and medium-size interior design or architectural firm to establish an instant reference library of design data and details by providing a broad selection of detail types and techniques. In addition, the large firm will be able to substantially augment and modify an existing library of details . Perhaps the most unique feature of this handbook is the vast array of construction and woodwork details reproduced directly from actual working drawings contributed by some of the nation's leading interior design and architectural firms . It is this that makes the handbook particularly useful to the interior designer, architect, and student alike. This book consists of five sections . The first, entitled Planning and Design of Interior Spaces, deals with residential, office, hospitality, and retail spaces in terms of the relevant planning, design, and detailing data specifically associated with each . The second section, entitled Construction Details and Finishes, deals with various basic interior construction components associated with most interior spaces . These components include partitions, wall openings, wall finishes, floors and floor finishes, doors, ceilings, stairs, fireplaces, and lighting . Details relevant to each component have been contributed by practicing interior designers and architects as well as manufacturers. The third section, entitled Architectural Woodwork, deals with standard joinery and casework details, customized woodwork details, cornices and mouldings, and furniture hardware. The fourth section, entitled Specialties, deals with various specialized areas of equipment, systems, furnishings, and decoration, including signage and graphics, audio-visual systems, window treatments, and accessories. Information for these subject areas is drawn from manufacturers, suppliers, and designers. The fifth section, entitled General Reference Data, provides the most comprehensive set of time-saving reference materials found in handbooks of this type, including tables, charts, formulas, and planning guidelines . Of particular interest to the architect, interior designer, and facility manager are tables that can be easily used to determine carpet and wall covering yardage . Charts and drawings relative to human factors and planning standards are also provided . It should be noted that since the details and other information presented in this book have been compiled from so many different sources, it is difficult to ensure that all the data are entirely accurate or appropriate ; for example, in some instances planning guidelines may reflect minimum acceptable standards and not necessarily ideal or preferred standards . In other instances the details indicated may have been perfectly adequate in the context of the total building design of which they were a part, but they may well require modification to reflect design conditions and the reader's intended use . It should also be noted that building codes, fire safety regulations, barrier-free standards, and many other laws governing the design and construction of buildings vary from state to state . Accordingly, the reader should consult all applicable local, state, and federal codes for conformance prior to applying any of the information contained in this book . Moreover, the reader is cautioned that the dimensional information provided in connection with furniture, equipment, appliances, accessories, etc., has been obtained from manufacturers and technical literature and thus varies from supplier to supplier and from source to source . Certain items may have been discontinued, others modified, and still others replaced. Although every effort has been made to ensure the reasonableness of the information, the reader is cautioned to consult the manufacturer of the item specified for current dimensional data. The reader is also advised that most drawings and other illustrative material have been enlarged or reduced for reasons of page layout and page size . The reader is cautioned, therefore, to disregard any scale designations and not to scale the drawings in order to determine any additional dimensional information . Finally, as mentioned before, the plans and details contained in this book were extracted from complete sets of actual working drawings prepared by many different contributors . They were selected both because they were representative of typical situations faced by the designer of interior spaces and because they were particularly informative . The authors would like to underscore the fact that these plans and details, as well as all the other material presented in this book, are intended to serve only as a helpful point of departure in connection with the design process, and not as a substitute for original thinking and creativity. Although every effort has been made to present reasonably accurate information, the editors and publisher assume no liability or responsibility for damage to persons or property alleged to have occurred as a direct or indirect consequence of the use and application of any of the contents of this book. The reader is advised to view the subject matter primarily as guidelines for preliminary planning and detailing, and to properly review, modify, and process it to ensure conformance with local codes and practices and appropriateness of'applicability . Joseph De Chiara Julius Panero Martin Zelnik