The Filter Bubble

How the New Personalized Web Is Changing What We Read and How We Think

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Author: Eli Pariser

Publisher: Penguin

ISBN: 1101515120

Category: Technology & Engineering

Page: 304

View: 7247

An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years-the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook-the primary news source for an increasing number of Americans-prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like The Washington Post devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs-and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas. While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far- reaching trend on the Internet and shows how we can- and must-change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.

The Filter Bubble

What the Internet is Hiding from You

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Author: Eli Pariser

Publisher: Penguin UK

ISBN: 0241954525

Category: Computers

Page: 294

View: 4123

Imagine a world where all the news you see is defined by your salary, where you live, and who your friends are. Imagine a world where you never discover new ideas. And where you can't have secrets.Welcome to 2011.Google and Facebook are already feeding you what they think you want to see. Advertisers are following your every click. Your computer monitor is becoming a one-way mirror, reflecting your interests and reinforcing your prejudices.The internet is no longer a free, independent space. It is commercially controlled and ever more personalised. The Filter Bubble reveals how this hidden web is starting to control our lives - and shows what we can do about it.

The Filter Bubble

How the New Personalized Web is Changing what We Read and how We Think

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Author: Eli Pariser

Publisher: Penguin Paperbacks

ISBN: 9780143121237

Category: Computers

Page: 294

View: 8594

Shows how Internet personalization is limiting information, reveals how sites like Google and Facebook only display results that are most likely to be selected, raising a risk that users will become biased and less informed.

Is the Internet Changing the Way You Think?

The Net's Impact on Our Minds and Future

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Author: Mr. John Brockman

Publisher: Harper Collins

ISBN: 9780062078551

Category: Science

Page: 448

View: 2609

How is the internet changing the way you think? That is one of the dominant questions of our time, one which affects almost every aspect of our life and future. And it's exactly what John Brockman, publisher of Edge.org, posed to more than 150 of the world's most influential minds. Brilliant, farsighted, and fascinating, Is the Internet Changing the Way You Think? is an essential guide to the Net-based world.

What Would Google Do?

Reverse-Engineering the Fastest Growing Company in the History of the World

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Author: Jeff Jarvis

Publisher: Harper Collins

ISBN: 0061709697

Category: Business & Economics

Page: 288

View: 1042

In a book that’s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys—but also opens up—vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era. What Would Google Do? is an astonishing, mind-opening book that, in the end, is not about Google. It’s about you.

The Steve Jobs Way

iLeadership for a New Generation

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Author: Jay Elliot,William Simon

Publisher: Vanguard

ISBN: 1593156642

Category: Business & Economics

Page: 256

View: 8938

The former Senior Vice President of Apple Computer and close colleague of Steve Jobs's throughout his tenure, Jay Elliot takes readers on a remarkable tour through Jobs's astonishing career. From the inception of game-changing products like the Apple II and the Macintosh, to his stunning fall from grace, and on to his rebirth at the helm of Apple, his involvement with Pixar, and the development of the iPod, iPhone, iPad, and much more, The Steve Jobs Way presents real-life examples of Jobs's leadership challenges and triumphs, showing readers how to apply these principles to their own lives and careers. Packed with exclusive interviews from key figures in Apple Computer's history, this revealing account provides a rarely seen, intimate glimpse into the Steve Jobs you won't see on stage, thoroughly exploring his management and leadership principles. From product development meetings to design labs, through executive boardroom showdowns to the world outside of Silicon Valley, readers will see the real Steve Jobs, the "Boy Genius" who forever transformed technology and the way we work, play, consume, and communicate--all through the eyes of someone who worked side by side with Jobs. Written in partnership with William L. Simon, coauthor of the bestselling Jobs biography iCon, The Steve Jobs Way is the "how to be like Steve" book that readers have been waiting for.

Republic.com

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Author: Cass R. Sunstein

Publisher: Princeton University Press

ISBN: 9780691095899

Category: Law

Page: 236

View: 5406

See only what you want to see, hear only what you want to hear, read only what you want to read. In cyberspace, we already have the ability to filter out everything but what we wish to see, hear, and read. Tomorrow, our power to filter promises to increase exponentially. With the advent of the Daily Me, you see only the sports highlights that concern your teams, read about only the issues that interest you, encounter in the op-ed pages only the opinions with which you agree. In all of the applause for this remarkable ascendance of personalized information, Cass Sunstein asks the questions, Is it good for democracy? Is it healthy for the republic? What does this mean for freedom of speech? Republic.com exposes the drawbacks of egocentric Internet use, while showing us how to approach the Internet as responsible citizens, not just concerned consumers. Democracy, Sunstein maintains, depends on shared experiences and requires citizens to be exposed to topics and ideas that they would not have chosen in advance. Newspapers and broadcasters helped create a shared culture, but as their role diminishes and the customization of our communications universe increases, society is in danger of fragmenting, shared communities in danger of dissolving. In their place will arise only louder and ever more extreme echoes of our own voices, our own opinions. In evaluating the consequences of new communications technologies for democracy and free speech, Sunstein argues the question is not whether to regulate the Net (it's already regulated), but how; proves that freedom of speech is not an absolute; and underscores the enormous potential of the Internet to promote freedom as well as its potential to promote "cybercascades" of like-minded opinions that foster and enflame hate groups. The book ends by suggesting a range of potential reforms to correct current misconceptions and to improve deliberative democracy and the health of the American republic. Chat with Cass Sunstein in a Message Forum hosted beginning April 1, 2001.

It's Not News, It's Fark

How Mass Media Tries to Pass Off Crap as News

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Author: Drew Curtis

Publisher: Penguin

ISBN: 9781592402915

Category: Humor

Page: 278

View: 841

While comedy shows report funny fake news, Fark.com features funny real news. On slow news days, mainstream media still has to deliver. Fark founder Drew Curtis has noticed several distinct patterns used to turn non-news into the news you see each day. Th

Always On

How the iPhone Unlocked the Anything-Anytime-Anywhere Future--and Locked Us In

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Author: Brian Chen,X Chen

Publisher: Da Capo Press

ISBN: 0306822105

Category: Technology & Engineering

Page: 256

View: 2600

Even Steve Jobs didn't know what he had on his hands when he announced the original iPhone as a combination of a mere "three revolutionary products"--an iPod, a cell phone, and a keyboard-less handheld computer. Once Apple introduced the App Store and opened it up to outside developers, however, the iPhone became capable of serving a rapidly growing number of functions--now more than 200,000 and counting. But the iPhone has implications far beyond the phone or gadget market. In fact, it's opening the way to what Brian Chen calls the "always-on" future, where we are all constantly connected to a global Internet via flexible, incredibly capable gadgets that allow us to do anything, anytime, from anywhere. This has far-reaching implications--both positive and negative--throughout all areas of our lives, opening the door for incredible personal and societal advances while potentially sacrificing both privacy and creative freedom in the process. Always On is the first book to look at the surprising and expansive significance of Apple's incredibly powerful vertical business model, and the future it portends.

Born Digital

How Children Grow Up in a Digital Age

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Author: John Palfrey,Urs Gasser

Publisher: Basic Books

ISBN: 0465053920

Category: Social Science

Page: 352

View: 769

Atlas of Prejudice 2

Chasing Horizons

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Author: Yanko Tsvetkov

Publisher: Alphadesigner

ISBN: 1495395871

Category: Humor

Page: 70

View: 5654

Atlas of Prejudice 2 will help you overcome the post-coital tristesse that’s been torturing you since you finished reading the first volume. It will take you to fresh climatic heights, unveiling new fascinating landscapes of human bigotry. The book offers a unique view on otherwise trivial subjects like the Spanish Reconquista and its incestuous but God-fearing masterminds Isabella and Ferdinand, the transatlantic voyages of a racist xenophobe called Christopher Columbus, the passion for ridiculous hats of an Ottoman sultan, the love affair between Charlemagne and Pope Leo III, and the discovery of America by Scandinavian socialists known as the Vikings. You will also find out that virtuous men, like Alexander the Great, only commit mistakes when they listen to women; what’s the difference between the author’s grandmother and Amelia Earhart; how many mummies did Europeans eat during the Renaissance; and why unicorns, who love the company of virgins, got extinct in the early 17th Century, never to be seen again. In the moments when it doesn’t reinvent history, the book offers a stomach-cramping map of horrible European food, a guide for dividing the Old Continent, a prophecy about the aftermath of the coming Blitzjihad, and a world map according to Facebook users.

The Anti-Education Era

Creating Smarter Students through Digital Learning

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Author: James Paul Gee

Publisher: St. Martin's Press

ISBN: 1137324112

Category: Education

Page: 256

View: 5143

One of the first champions of the positive effects of gaming reveals the dark side of today's digital and social media Today's schools are eager to use the latest technology in the classroom, but rather than improving learning, the new e-media can just as easily narrow students' horizons. Education innovator James Paul Gee first documented the educational benefits of gaming a decade ago in his classic What Video Games Have to Teach Us About Learning and Literacy. Now, with digital and social media at the center of modern life, he issues an important warning that groundbreaking new technologies, far from revolutionizing schooling, can stymie the next generation's ability to resolve deep global challenges. The solution-and perhaps our children's future-lies in what Gee calls synchronized intelligence, a way of organizing people and their digital tools to solve problems, produce knowledge, and allow people to count and contribute. Gee explores important strategies and tools for today's parents, educators, and policy makers, including virtual worlds, artificial tutors, and ways to create collective intelligence where everyday people can solve hard problems. By harnessing the power of human creativity with interactional and technological sophistication we can finally overcome the limitations of today's failing educational system and solve problems in our high-risk global world. The Anti-Education Era is a powerful and important call to reshape digital learning, engage children in a meaningful educational experience, and bridge inequality.

Personal Learning Networks

Using the Power of Connections to Transform Education

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Author: Will Richardson,Rob Mancabelli

Publisher: Solution Tree

ISBN: 9781935543275

Category: Education

Page: 157

View: 3874

The Internet now connects us in unprecedented ways. We have access to tools will allow us to build global learning networks where we can pursue our intellectual and creative passions with people around the world. As educators, these networked opportunities present a very big challenge. To prepare students to flourish in this new learning world, schools will need to transform themselves in important ways. Personal Learning Networks: Using the Power of Connections to Transform Education is a road map to follow down the path to that transformation. In order to bring these learning networks into classrooms, teachers must first create learning networks of their own. Authors Will Richardson and Rob Mancabelli describe a bottom-up progression that can fundamentally change the way schools operate: Understanding the power of these networks Becoming a networked individual Implementing a networked classroom Becoming a networked school Using step-by-step advice and real-world stories, this book aims to narrow the technological divide, put educators on the same footing as students, and provide a recipe for incorporating these tools into every classroom.

Talking Across the Divide

How to Communicate with People You Disagree with and Maybe Even Change the World

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Author: Justin Lee

Publisher: Penguin

ISBN: 052550463X

Category: Self-Help

Page: 272

View: 2484

A guide to learning how to communicate with people who have diametrically opposed opinions from you, how to empathize with them, and how to (possibly) change their minds America is more polarized than ever. Whether the issue is Donald Trump, healthcare, abortion, gun control, breastfeeding, or even DC vs Marvel, it feels like you can't voice an opinion without ruffling someone's feathers. In today's digital age, it's easier than ever to build walls around yourself. You fill up your Twitter feed with voices that are angry about the same issues and believe as you believe. Before long, you're isolated in your own personalized echo chamber. And if you ever encounter someone outside of your bubble, you don't understand how the arguments that resonate so well with your peers can't get through to anyone else. In a time when every conversation quickly becomes a battlefield, it's up to us to learn how to talk to each other again. In Talking Across the Divide, social justice activist Justin Lee explains how to break through the five key barriers that make people resist differing opinions. With a combination of psychological research, pop-culture references, and anecdotes from Justin's many years of experience mediating contentious conversations, this book will help you understand people on the other side of the argument and give you the tools you need to change their minds--even if they've fallen for "fake news."

The Googlization of Everything

(And Why We Should Worry)

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Author: Siva Vaidhyanathan

Publisher: Univ of California Press

ISBN: 0520952456

Category: Social Science

Page: 280

View: 9897

In the beginning, the World Wide Web was exciting and open to the point of anarchy, a vast and intimidating repository of unindexed confusion. Into this creative chaos came Google with its dazzling mission—"To organize the world’s information and make it universally accessible"—and its much-quoted motto, "Don’t be evil." In this provocative book, Siva Vaidhyanathan examines the ways we have used and embraced Google—and the growing resistance to its expansion across the globe. He exposes the dark side of our Google fantasies, raising red flags about issues of intellectual property and the much-touted Google Book Search. He assesses Google’s global impact, particularly in China, and explains the insidious effect of Googlization on the way we think. Finally, Vaidhyanathan proposes the construction of an Internet ecosystem designed to benefit the whole world and keep one brilliant and powerful company from falling into the "evil" it pledged to avoid.

Hard News

Twenty-one Brutal Months at The New York Times and how They Changed the American Media

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Author: Seth Mnookin

Publisher: Random House Incorporated

ISBN: 0812972511

Category: Language Arts & Disciplines

Page: 340

View: 1322

Offers an inside account of the Jayson Blair plagiarism scandal that rocked The New York Times, the autocratic leadership style of the newspaper's executive editor, Howell Raines, the turmoil surrounding the scandal and its repercussions, and the implications of the episode in terms of the rapidly changing world of modern journalism. Reprint. 25,000 first printing.

I Live in the Future & Here's How It Works

Why Your World, Work and Brain Are Being Creatively Disrupted

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Author: Nick Bilton

Publisher: Crown Business

ISBN: 0307591123

Category: Business & Economics

Page: 293

View: 3432

A technology guru at the forefront of Internet developments provides a layperson's explanation of how a radically changed media world is influencing human behavior, sharing recommendations for short- and long-term responses.

Spaces for the Future

A Companion to Philosophy of Technology

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Author: Joseph C. Pitt,Ashley Shew

Publisher: Routledge

ISBN: 1135007748

Category: Philosophy

Page: 364

View: 6614

Focused on mapping out contemporary and future domains in philosophy of technology, this volume serves as an excellent, forward-looking resource in the field and in cognate areas of study. The 32 chapters, all of them appearing in print here for the first time, were written by both established scholars and fresh voices. They cover topics ranging from data discrimination and engineering design, to art and technology, space junk, and beyond. Spaces for the Future: A Companion to Philosophy of Technology is structured in six parts: (1) Ethical Space and Experience; (2) Political Space and Agency; (3) Virtual Space and Property; (4) Personal Space and Design; (5) Inner Space and Environment; and (6) Outer Space and Imagination. The organization maps out current and emerging spaces of activity in the field and anticipates the big issues that we soon will face.

Shame Nation

The Global Epidemic of Online Hate

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Author: Sue Scheff,Melissa Schorr

Publisher: Sourcebooks, Inc.

ISBN: 1492649007

Category: Social Science

Page: 352

View: 4287

Foreword by Monica Lewinsky and as seen on Dr. Oz "Smart. Timely. Essential. The era's must-read to renew Internet civility." — Michele Borba ED.D, author of Unselfie An essential toolkit to help everyone — from parents to teenagers to educators — take charge of their digital lives. Online shame comes in many forms, and it's surprising how much of an effect a simple tweet might have on your business, love life, or school peers. A rogue tweet might bring down a CEO; an army of trolls can run an individual off-line; and virtual harassment might cause real psychological damage. In Shame Nation, parent advocate and internet safety expert Sue Scheff presents an eye-opening examination around the rise in online shaming, and offers practical advice and tips including: • Preventing digital disasters • Defending your online reputation • Building digital resilience • Reclaiming online civility Armed with the right knowledge and skills, everyone can play a positive part in the prevention and protection against online cruelty, and become more courageous and empathetic in their communities. "Shame Nation holds that elusive key to stopping the trend of online hate so kindness and compassion can prevail." — Rachel Macy Stafford, New York Times bestselling author of Hands Free Mama, Hands Free Life, and Only Love Today "Scheff offers the latest insight as to why people publicly shame each other and will equip readers with the tools to protect themselves from what has now become the new Scarlet Letter." — Ross Ellis, Founder and CEO, STOMP Out Bullying

Hacking Happiness

Why Your Personal Data Counts and How Tracking It Can Change the World

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Author: John C. Havens

Publisher: TarcherPerigee

ISBN: 0399173196

Category: Self-Help

Page: 304

View: 4593

In Hacking H(app)iness, futurist and contributing Mashable writer John C. Havens introduces you to your 'quantified self' - your digital identity represented by gigabytes of data produced from tracking your activities on your smartphone and computer. Harvens argues that megacorporations such as Google, Facebook, and Amazon gather this data because of its immense economic value, encouraging a culture of 'sharing' while simultaneously hoarding information based on our lives, for private monetary gain. While Edward Snowden's revelations exposed the depths of government surveillance on our private affairs, Hacking H(app)inesspoints out the dangers of losing our digital identities to the highest bidder. But there's an alternative to this digital dystopia. Emerging technologies will help us reclaim this valuable data for ourselves, so we can directly profit from the insights linked to our quantified selves. At the same time, sensors in smartphones and wearable devices will help us track our emotions to improve our well-being, using the science of positive psychology. Havens proposes that these trends will lead to new economic policies that redefine the meaning of 'wealth,' allowing governments to create policy focused on purpose rather than productivity. An issues book highlighting the benefits of an examined life in the digital world, this timely work illustrates how controlling and utilizing insights from our personal data can result in a happier humanity.