The Big Book of Harley-Davidson

Centennial Edition

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Author: Thomas Bolfert

Publisher: Motorbooks International

ISBN: 0760314462

Category: Transportation

Page: 316

View: 6603

aChronicles America's sole remaining motorcycle manufacturer, and the historical framework in which it prevailed for nearly nine decades.

100 Years of Harley-Davidson

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Author: Willie G. Davidson

Publisher: Hachette Digital, Inc.

ISBN: 0821228196

Category: Art

Page: 288

View: 6265

In celebration of a century of making classic motorcycles, the official one-hundredth anniversary volume recounts the history of the company, and presents images of its famous products.

The Complete Harley-Davidson

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Author: Tod Rafferty

Publisher: Crestline

ISBN: 0760303266

Category: Transportation

Page: 159

View: 2565

Arranged chronologically, presents a history of every major motorcycle model produced by the legendary company since 1903

Rebuilding the Brand

How Harley-Davidson Became King of the Road

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Author: Clyde Fessler

Publisher: Skyhorse Publishing, Inc.

ISBN: 1621534227

Category: Business & Economics

Page: 128

View: 661

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true. By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration. And today, Harley-Davidson is a model brand. Harley-Davidson isn't just a motorcycle company anymore. It is a community, a look, a source of self-expression, an all-American appeal for freedom—all expressed in one little logo. So, what happened? How did Harley manage to pull itself from the fire, brush itself off, and ride off into the sunset? The secret: branding. Histories will tell you how Harley-Davidson closed the quality gap between Hogs and the cheaper, faster, sleeker Japanese bikes; how Harley used Japanese manufacturing methods to increase its cash flow; how Harley clawed its way back from the brink of bankruptcy. All these aspects were important to Harley s rise from the ashes, no doubt, and as such are discussed in this book. But the true power of the big, beautiful, orange and black machine that is Harley-Davidson lies in its image, the Bar and Shield, the brand. Rebuilding the Brand: How Harley-Davidson Became King of the Road is the story of how a core group led a team of not only marketing folks but also employees, management, dealers, and vendors to rebuild the Harley-Davidson image. Told through the perspective of Clyde Fessler—who held several positions within Harley, from head of marketing services to VP of business development—Rebuilding the Brand provides dynamic branding information couched in an entertaining story. Fessler describes the methods used to create the iconic image Harley-Davidson enjoys today, methods that can be translated to nearly any industry, and explores the topics of brand experience, brand personality, brand extension, brand association, brand consistency, and brand welfare. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Harley-Davidson Museum Masterpieces

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Author: Dain Gingerelli,Randy Leffingwell

Publisher: Motorbooks International

ISBN: 0760338949

Category: Antiques & Collectibles

Page: 240

View: 7074

Discover the best of the Harley-Davidson Archive Collection. Portrait-quality photography reveals the remarkable journey of America's motorcycle company, from its humble beginnings to its nearly century-long dominance of an entire industry.

Harley-Davidson

The Complete History

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Author: Darwin Holmstrom

Publisher: Motorbooks International

ISBN: 0760350000

Category: Transportation

Page: 240

View: 8592

Cruise through this collection of Harley-Davidson's most iconic motorcycles! When most people imagine a motorcycle, chances are they picture a Harley-Davidson. That's because Harley-Davidson machines look the way the primordial biker inside each of us feels a motorcycle should look. In short, Harley-Davidson makes mythic bikes. Harley-Davidson: The Complete History celebrates these iconic motorcycles, presenting them all in one beautifully illustrated book. The most beloved and recognizable motorcycles are included here: the Knucklehead, the Panhead, the Peashooter, the KR, the Sportster, the XR750, the Shovelhead, the Evolution, the Twin Cam, the V-Rod, and all the rest. Pages in the book reveal historic images as well as modern photos from the top motorcycle photographers working today. Additionally, there are chapters from some of the most celebrated motorcycle writers of all time--Peter Egan, Kevin Cameron, Ed Youngblood, Allan Girdler, Steve Anderson, and many more. All of this material combines to tell the story of every major motorcycle that Harley-Davidson has built, from the very first prototype to the Silent Gray Fellow to the latest liquid-cooled CVO Electra Glides and Softails. Harley-Davidson: The Complete History is the ultimate history of the ultimate motorcycle company.

Harley-Davidson Sportster

Sixty Years

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Author: Allan Girdler

Publisher: Motorbooks International

ISBN: 0760352186

Category: Transportation

Page: 176

View: 7887

Go on a 60-year ride with Harley-Davidson's Sportster Things got a little weird in the American motorcycle industry after World War II. People hungered for new motorcycles, buying just about everything manufacturers could build. But on rare occasions a manufacturer produced a machine that nobody wanted. Such was the case with the Harley-Davidson Model K. The Model K had most of the features buyers wanted in a modern machine, like hand-operated clutches, foot-operated shifters, and cool-running aluminum heads, but it lacked perhaps the most important technological upgrade: a modern overhead-valve valve-train design. The Model K retained the antiquated side-valve design because of arcane AMA racing rules written when Harley-Davidson and Indian competed head-to-head on American racetracks, but by 1952 Indian was on its last legs. This should have made the Model K a massive sales success. What nobody counted on was the British bike invasion. Thanks to their modern overhead-valve engines, the lightweight British bikes humiliated the side-valve Harleys on the track and on the street. Upgrades to the Model K didn't help; Harley finally relented and introduced a new overhead-valve middleweight for the 1957 model year. Dubbed the Sportster, it was everything the Model K was not. More importantly, it was faster than the British competition. Thus began the Sportster's sixty-year reign. Harley-Davidson Sportster: Sixty Years tells the complete Sportster story. Noted Sportster expert Allen Girdler covers all the bikes--the XLCH, Caf_ Racer, XR1000, XLX, 883, Iron, Forty-Eight, Seventy-Two, and Nightster--that have made the Sportster one of the most iconic motorcycles on earth.

Jean Davidson's Harley-Davidson Family Album

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Author: Jean Davidson

Publisher: Motorbooks

ISBN: 9780896586291

Category: Transportation

Page: 128

View: 569

Here's an inside look at Harley-Davidson as only family members could tell it! Jean Davidson's Harley-Davidson Family Album presents never-before-seen family photos, as well as personal stories from the perspective of a family member and former Harley-Davidson dealer. Jean Davidson, the granddaughter of Walter Davidson, one of the four founders and the first president of Harley-Davidson, and the daughter of company vice-president Gordon Davidson, shares such family stories as: how four boys built their first bike in a shed in 1902, speculation about how the firm was named, how the family's rich hermit uncle saved the fledgling corporation from bankruptcy, the story behind the Silent Gray Fellow, and the sale and buy-back of the company. It also includes photos and reminiscences from Sarah and Mary Harley, granddaughters of William S. Harley. This memoir of the Harley-Davidson motorcycling dynasty presents a family album of rare photos of family members and fun photos of all those fabulous Harley-Davidson motorcycles: putting a personal face on the world's most famous motorcycle maker.

The Big Book of Harley Davidson

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Author: Albert Saladini,Pascal Szymezak

Publisher: N.A

ISBN: 9788880959847

Category: Harley-Davidson motorcycle

Page: 526

View: 5396

Brings together the best about Harley-Davidson.

Harley-Davidson

The Complete History

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Author: Patrick Hook

Publisher: Sterling Publishing Company, Inc.

ISBN: 9781856486569

Category: Transportation

Page: 448

View: 3009

A special anniversary... The motorcycle that every easy rider craves... A book so popular it's in reprint even before it's released. This is sure to zoom out of stores! Happy 100th birthday, Harley Davidson! Celebrate a century of the most exciting motorcycles ever made in 448 exciting, thrill-inducing pages of color photographs. With images of every Harley ever produced and sold, and complete specs on each one, this beautiful, oversized volume will rev cycle lovers' motors on high. Beginning with the first model made in 1903 (which zipped along at a grand 25 miles per hour), there's information on the motorcycle's designation, engine, bore & stroke, displacement, torque, Bhp, and top speed. In sparkling images, see 1907's Silent Gray Fellow, with its bicycle-like frame; move on to the post-war Hydra Glide, aimed at a totally new market; the Dyna Glide, born in 1947 and existing in all its shiny glory till 1996; the Evo Sportster, offered in two engine sizes; and right up to today's sleek, fast cycles. There are also brochure covers, countless close-ups of smaller details, and a wealth of other fascinating facts.

Ultimate Harley Davidson

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Author: Hugo Wilson

Publisher: Penguin

ISBN: 1465421173

Category: Transportation

Page: 216

View: 2548

Updated for a new generation of bike lovers, Ultimate Harley Davidson is a visually stunning and comprehensive history of Harley-Davidson that charts the company and its bikes decade by decade. From the moment the first model rolled out of a backyard shed in Milwaukee, through Harley's postwar golden age, to the sought-after bikes that distinguish the company today, Ultimate Harley-Davidson presents seventy of the most beautiful and coveted Harleys of all time. Whether it's the 1911 V-Twin or the 1999 X1 Lightning, the seventy Harley-Davidson bikes examined are presented in minute detail, with close-ups of the engines and in-depth technical specifications.

Harley-Davidson 100 Years

Celebration of a Legend

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Author: Tod Rafferty

Publisher: Motorbooks International

ISBN: 9780760313084

Category: Transportation

Page: 224

View: 5686

An illustrated look back at Harley-Davidson's first century includes a history of the company, profiles of their most significant motorcycles, and a discussion of the company's role in popular culture.

Harley-Davidson

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Author: Hugo Wilson

Publisher: Dk Pub

ISBN: 9780789435064

Category: Transportation

Page: 44

View: 6929

Color photographs and descriptive text chronicle the history of fifteen classic Harley-Davidson motorcycles

How to Restore Your Harley-Davidson

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Author: Bruce Palmer III

Publisher: Motorbooks

ISBN: 9780879389345

Category: Transportation

Page: 640

View: 7604

Harley-Davidson Knucklehead and Panhead motorcycles are among the most collectable American motorcycles. How to Restore Your Harley-Davidson is a complete guide to correctly restoring these models to factory-original specification. Author and Harley-Davidson expert Bruce Palmer has packed 640 pages with more than 600 photographs, detailed descriptions, specification charts, and tables covering: VIN, motor, and frame numbers Frame, chassis, and bodywork restoration Motor, transmission, and clutch restoration Paint color codes and plating finish for every nut and bolt Electrical ignition and lighting components Period-correct accessories and options How to Restore Your Harley-Davidson is the essential reference for restoring these classic machines, an encyclopedia telling you which parts are correct and which are not.

The Encyclopedia of the Harley Davidson

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Author: Peter Henshaw,Ian Kerr

Publisher: Chartwell Books

ISBN: 9780785826286

Category: Transportation

Page: 448

View: 4804

This illustrated encyclopedia is packed with interesting facts and follows the history of the famous Harley Davidson company and the development of its famous bikes, which have earned a special place in the hearts of enthusiasts everywhere. The bikes are described in detail, not only in mechanical terms, but also with glorious photographs, and will be of interest to everyone who loves motorbikes: even aficionados of Japanese and European bikes, who have never even ridden a Harley Davidson, will be able to recognize the unique marriage of style and nostalgia and the fact that there are no other bikes quite like them. With chapters that are biographical, like "The Buell Story," and "The Harley-Davidson Story," readers will get the inside story on this epic brand of motorcycle. Other chapters, like "A-Z of Harley-Davidson," "Year on Year," and "Guide to Model Names," enthusiasts will get a fully-functional, comprehensive encyclopedia of everything they ever wanted to know about Harleys.

Is Fat Bob Dead Yet?

A Novel

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Author: Stephen Dobyns

Publisher: Penguin

ISBN: 0698166639

Category: Fiction

Page: 368

View: 1273

Stephen Dobyns—whom Stephen King has described as "the best of the best"—is back with a comic suspense novel about a small-time con operation, a pair of combative detectives, and the pride, revenge, and deception that guide us all. Richard Russo meets Elmore Leonard. In the seaport town of New London, Connecticut, newcomer Connor Raposo has just witnessed a gruesome motorcycle accident on Bank Street. At least he thinks it was an accident. A man sliced in half by a reversing dump truck could only be an accident, right? But these days, Connor can’t be sure of anything—his entire line of work is based on games of artful deception. His days at Bounty, Inc., are spent soliciting funds for improbable, bogus charities; its last venture was Free Beagles from Nicotine Addiction, Inc. The new scam is Prom Queens Anonymous, Inc., dedicated to helping former high school celebs transition to humdrum daily grown-up lives; Connor’s target is Angelina Rossi—Pumpkin Queen of 1985, proud beagle owner, and ex-wife of a man named Fat Bob. Meanwhile, Manny Streeter and Benny Vikström are the local detectives assigned to the Bank Street motorcycle wreck, and despite their shared interest of proving each other wrong, the two eventually reach the same conclusion: This death by Harley was Murder One, pure and simple. As the detectives begin asking their questions around town, Connor is looking for similar answers that will determine whether he lives or dies. Among them: Who is Fat Bob, and is he actually dead? Sharply written and entertainingly absurd, Is Fat Bob Dead Yet? is packed with Stephen Dobyns’s trademark characters—whimsical, neurotic, puzzling yet familiar, and impossible to pin down. Dobyns again proves why he is an American master of the suspenseful, all-too-human land of the absurd. From the Hardcover edition.

The Life Harley-Davidson

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Author: Darwin Holmstrom

Publisher: Motorbooks International

ISBN: 0760355649

Category: Transportation

Page: 240

View: 6835

"The Life Harley-Davidson explores all aspects of what it means to embrace Harley-Davidson - the motorcycles, the people, the pop culture, and the history"--