Powershift

Knowledge, Wealth, and Violence at the Edge of the 21st Century

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Author: Alvin Toffler

Publisher: Bantam

ISBN: 9780553292152

Category: Business & Economics

Page: 611

View: 1775

A study of power in the 1990s and beyond traces the shifting global power structures and describes how the very definition of power has changed in modern times

Wissenskommunikation in der technischen Redaktion

Die situierte Gestaltung adäquater Kommunikation

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Author: Christiane Zehrer

Publisher: Frank & Timme GmbH

ISBN: 3732900320

Category: Communication of technical information

Page: 406

View: 3840

Wie entstehen fachliche Dokumente in der technischen Redaktion? Christiane Zehrer geht der Frage nach, wie die äußeren und unmittelbaren Rahmenbedingungen beruflichen Schreibens auf Fachtexte einwirken. Sie verwendet dazu ein eigens entwickeltes „Modell des situierten Redaktionsprozesses“, das es ermöglicht, äußere Einflüsse – wie die wirtschaftlichen Rahmenbedingungen – und unmittelbare Einflüsse – wie die Verfügbarkeit von Anschauungsmaterial oder Terminologiebeständen – theoretisch stringent in die Analyse zu integrieren. Anhand zweier Fallstudien stellt die Autorin typische Faktoren vor, die Inhalt und Darstellung technischer Dokumente beeinflussen und präsentiert im Ergebnis grundlegende Erkenntnisse über Arbeitsprozesse und Produkte der Fachkommunikation.

Prosumer Revisited

Zur Aktualität einer Debatte

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Author: Birgit Blättel-Mink,Kai-Uwe Hellmann

Publisher: Springer-Verlag

ISBN: 9783531169354

Category: Social Science

Page: 232

View: 8329

Papers from conference held March 2009 at the Wolfgang Goethe-Universit'at Frankfurt.

The Consequences of the Global Financial Crisis

The Rhetoric of Reform and Regulation

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Author: Wyn Grant,Graham K. Wilson

Publisher: Oxford University Press

ISBN: 0199641986

Category: Business & Economics

Page: 272

View: 7445

Systematically exploring the consequences of the global financial crisis, this text focuses primarily on the impact on policy and politics. It asks how governments responded to the challenges that the crisis has posed, and the policy and political impact of the combination of both the crisis itself and these responses.

Handbook of Research on Managing Intellectual Property in Digital Libraries

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Author: Tella, Adeyinka,Kwanya, Tom

Publisher: IGI Global

ISBN: 1522530940

Category: Language Arts & Disciplines

Page: 461

View: 6232

Taking into consideration the variety of information being created, produced, and published, the acquisition and archiving of e-resources by digital libraries is rapidly increasing. As such, managing the rights to these resources is imperative. The Handbook of Research on Managing Intellectual Property in Digital Libraries is a pivotal reference source for the latest scholarly research on strategies in which digital libraries engage in the management of increasing digital intellectual property to protect both the users and the creators of the resources. Featuring coverage on a broad range of topics such as copyright management, open access, and software programs, this book is ideally designed for academicians, researchers, and practitioners seeking material on property rights and e-resources.

Marken erleben im digitalen Zeitalter

Markenerleben messen, managen, maximieren

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Author: Uwe Munzinger,Christiane Wenhart

Publisher: Springer-Verlag

ISBN: 3834937320

Category: Business & Economics

Page: 202

View: 6624

Markenerlebnisse sind die neue Leitwährung in der Markenführung. Das Buch fasst den internationalen Wissensstand zum Thema Markenerlebnisse zusammen und entwickelt ein umsetzungsorientiertes Modell für das Management von Markenerlebnissen. Es vereint und nutzt die Erkenntnisse aus Verhaltenswissenschaft, Neurophysiologie, Marketing- und Kommunikationsforschung sowie Betriebswirtschaft zur gezielten Erhöhung der Wirksamkeit von Markenerlebnissen. Das Buch vermittelt die Anwendung dieses Wissens mit zahlreichen aktuellen Beispielen und Tipps aus und für die Praxis. So können Leser am Ende des Buches anhand einfacher Checklisten ihre Markenerlebnis-Strategien sowie einzelne Markenerlebnisse bezüglich der relevanten Erfolgskriterien überprüfen und auf einer speziellen Microsite unmittelbar benchmarken.

Fables, Fashions, and Facts About Advertising

A Study of 28 Enduring Myths

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Author: John Philip Jones

Publisher: SAGE

ISBN: 1452236836

Category: Business & Economics

Page: 328

View: 836

John Philip Jones, bestselling author and internationally known advertising scholar, has written a textbook to help evaluate advertising "fables" and "fashions," and also to study the facts. He uses the latest trends and cutting-edge research to illustrate their occasional incompleteness, inadequacy, and in some cases total wrongheadedness. Each chapter then attempts to describe one aspect of how advertising really works. Unlike most other advertising textbooks, Fables, Fashions, and Facts About Advertising is not written as a "how to" text, or as a vehicle for war stories, or as a sales pitch. Instead, it is a book that concentrates solely on describing how advertising works. Written to be accessible to the general public with little or no experience studying advertising, it makes the scholarship of an internationally renowned figure accessible to students taking beginning advertising courses.

Social Administration

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Author: Roger A. Lohmann,Nancy Lohmann

Publisher: Columbia University Press

ISBN: 0231502613

Category: Social Science

Page: 544

View: 4259

By making explicit linkages both to social work practice and to the history of management thought, covering the rapidly expanding field of nonprofit studies, and incorporating management approaches from Henri Fayol's principles to Total Quality Management, this pioneering work grounds the practice of social administration in the profession of social work and agency-based practice better than any text presently available. The book also addresses ways in which the strategic vision of social administrators can be used to build humane and lasting welfare institutions, further social justice, and confront oppression. To accomplish this task, the authors blend several perspectives: social administration as management, as a form of social work practice emphasizing professional and community leadership, as decision making influenced by values and ethics and as institution building. Divided into an introduction, an afterword, and twenty-five topical chapters, Social Administration discusses issues of executive and program leadership as well as such environmental concerns as community, social agency, and a range of special topics, including accountability, ethics, contracting, and working with boards.

Democracy in Peril

Restructuring Systems or Second Republic

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Author: Brig (Retd) G B Reddy

Publisher: Notion Press

ISBN: 9383185627

Category: Political Science

Page: 403

View: 2083

This book is unique. It raises the issue “What ails India and Indian democracy” and attempts to provide a perspective – its riddles and paradoxes in India’s context and content. If the reader believes that Indian democracy is vibrant and resilient despite numerous threats enveloping the nation, the author has made prescriptions to bail it out. With the theme as “Democracy in Peril”, this book is thought provoking for all alike. Through an incisive analyses of evolution and growth of democracy as a political order, the author provides an intriguing insight into today’s political developments – power politics and turf wars - and adversarial postures both intra and inter political party’s and leaders conflicts and crises. Call them challenges or threats, democratic institutions are at war with each other, leadership vacuum is real and there is widening trust deficit between the leaders and the people. The author has provided enough evidence through mapping the ‘ills’ tormenting Indian democracy and prescribing changes necessary to its structures, actors and processes, as reforms or refinements, lest the nation gets swept by violent revolution. His review of leadership crisis contributing to policy paralysis and virtual breakdown of functioning of Parliament and Legislatures due to adversarial and acrimonious confrontations both inside and outside are quite exhaustive. The author blames the murky electoral processes and how they have adversely influenced and governed the behavior of elected representatives in smooth and effective functioning of the Parliament and Legislatures in the conduct of business. He suggests that the struggle to tackle numerous challenges and threats emerging ever more appears to be a mirage and beyond the competence of present day self-centric leadership within the framework of the First Republic. Few of the key issues addressed in Part 3 are comprehensive emphasizing the need for action. By synthesizing his thoughts and reflections extending over six decades – from undergrad student of political science and history to national security strategy research scholar – the author has produced a book of “par excellence” quality from both theoretical and practical perspectives. Its end purpose is simple – to impress the reader to understand the present political travails tormenting the nation and find appropriate solutions. A must read book for all alike.

Collection Development

Past and Future

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Author: Maureen Pastine

Publisher: Routledge

ISBN: 1317951050

Category: Language Arts & Disciplines

Page: 242

View: 4940

With the prolific changes in the electronic environment, do you sometimes feel overwhelmed by the multiplying of electronic information resources, the different methods of access, and their combined impact on collection development? If so, Collection Development is the book to help you get a handle on what’s out there! In no time at all, you’ll be able to select and integrate electronic resources into collection development programs at even the most traditional of libraries! In the process, you will learn alternative approaches for dealing with electronic databases, on-line access, and fiscal planning for the integration of the new information technologies into collection development. Collection Development offers useful strategies for dealing with electronic resources in terms of selection and evaluation, collection development policies, organizational structure, and budgeting. You also acquire important information on: Internet information resources accessible through Gophers and World Wide Web sites access vs. ownership issues serving the remote user at an extended campus site the relationship of selection to acquisitions managing a CD-Rom collection development process planning issues of cooperation, collaboration, and change pricing and planning issues and their impact on library budgets negotiating site licenses Librarians in collection development, academic librarians, and personnel in technology/authomation development will find Collection Development an indispensable tool for grappling with the demands and pressures of screening and choosing the most suitable information resources from the dynamic, even saturated, world of technology. The book’s insights and practical methodologies will help you integrate new on-line and electronic information resources into your program with relative ease.

The Knowledge of Culture and the Culture of Knowledge

Implications for Theory, Policy and Practice

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Author: E. Carayannis,A. Pirzadeh

Publisher: Springer

ISBN: 1137383526

Category: Business & Economics

Page: 221

View: 6538

The Knowledge of Culture and the Culture of Knowledge explores the construct of information and information culture and its relationship to the prevailing culture. The author provides an analysis of the relationship of media to the core constructs in the book by explaining why they have been put together to form one single idea.

Outcome-Based Evaluation

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Author: Robert L. Schalock

Publisher: Springer Science & Business Media

ISBN: 1475723997

Category: Medical

Page: 242

View: 1791

This book is the product of 30 years of experience with program evalua tion. During this time, both service recipients and educational and social programs have experienced major cultural and political shifts in service delivery philosophy, including a focus on quality, mainstreaming, deinsti tutionalization, community inclusion, and an emphasis on measurable outcomes. Recently stakeholders of these programs have demanded more than just the provision of service, forcing program administrators to evalu ate their programs' effectiveness and efficiency. The "era of accoun tability" is here, and my major goal in writing this book is to help current and future program administrators understand that they need to look beyond simply the provision of service. Indeed, they need to be competent in outcome-based evaluation, which I define as a type of program evaluation that uses valued and objective person-referenced outcomes to analyze a program's effectiveness, impact or benefit-cost. By design, this book can be read from the perspective of a consumer or producer of outcome-based evaluation. As a consumer, the reader will be introduced to the various techniques used in outcome-based evaluation and how to interpret data from outcome-based evaluation analyses. As a producer, the reader will be instructed in how to do outcome-based evalu ation analyses, along with how to use and act on their results. For both the consumer and producer, two questions should guide the use of outcome based evaluation.

Public Secrets as a Phenomenon in Organizational Communication: How Public Knowledge Fails to Become Organizational Action

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Author: Xin-An Lu

Publisher: iUniverse

ISBN: 1475909381

Category: Business & Economics

Page: 228

View: 5114

There seem to be two realms in our waking time: work and life. However, work is often juxtaposed against life, which is found in anything but work. Organizational work has become nothing more than the necessary evil, the means for a livelihood. Work has ubiquitously become the enemy of life. What culprit has dichotomized work and life? Public secrets! Empirically based, this book explores and testifies why the phenomenon of public secrets may have transformed our organizational life into a big lie to which we are all forced to subscribe-against private consciousness. Public secrets represent the communication phenomenon where public knowledge, though tacitly acknowledged and widely espoused, is never incorporated into organizational actions and daily routines. As a consequence, employees are not living their organizational life with their heads and hearts, but with our heels. "Employment with heels" is the biggest "un-economics" against time-it costs, wastes, and debilitates; it makes work the arch-enemy of life.

The 21st century

into the future with Paracelsus

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Author: Thomas Kellein,Kunsthalle Basel

Publisher: N.A

ISBN: N.A

Category: Art, Modern

Page: 151

View: 3533

The Burden of Visual Truth

The Role of Photojournalism in Mediating Reality

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Author: Julianne Newton

Publisher: Routledge

ISBN: 1135665648

Category: Language Arts & Disciplines

Page: 240

View: 1421

As the visual component of contemporary media has overtaken the verbal, visual reportage has established a unique and extremely significant role in 21st-century culture. Julianne Newton has prepared this comprehensive analysis of the development of the role of visual reportage as a critical player in the evolution of our understanding of ourselves, others, and the world. The Burden of Visual Truth offers a first assessment of the role of visual journalism within the context of the complex, cross-disciplinary pool of literature and ideas required for synthesis. Newton approaches the subject matter from several perspectives, examining the theoretical and ideological bases for visual truth, particularly as conveyed by the news media, and applying relevant research on photojournalism and reality imagery to contemporary newspaper, broadcast, and internet professional practice. She extends visual communication theory by proposing an ecology of the visual for 21st century life and developing a typology of human visual behavior. Scholars in visual studies, media studies, journalism, nonverbal communication, cultural history, and psychology will find this analysis invaluable as a comprehensive base for studying reality imaging and human visual behavior. The volume also is appropriate for journalism and media studies coursework at the undergraduate and graduate levels. With its conclusions about the future of visual reportage, The Burden of Visual Truth also will be compelling reading for journalism and mass communication professionals concerned with improving media credibility and maintaining a significant course for journalism in the 21st century. For all who seek to understand the role of visual media in the formation of their views of the world and of their own identities, this volume is a must-read.

Futurology Books

The Communist Manifesto, Brave New World, the Skeptical Environmentalist, the Population Bomb, the Limits to Growth, Th

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Author: Source Wikipedia

Publisher: University-Press.org

ISBN: 9781230502786

Category:

Page: 60

View: 8403

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Commentary (books not included). Pages: 58. Chapters: The Communist Manifesto, Brave New World, The Skeptical Environmentalist, The Population Bomb, The Limits to Growth, The Age of Spiritual Machines, The Transparent Society, The Singularity Is Near, The World Without Us, Democracy and the Common Wealth, Critical Path, The Third Wave, Internet church, 2081: A Hopeful View of the Human Future, The Keys to the White House, The Millennial Project: Colonizing the Galaxy in Eight Easy Steps, Future Shock, Our Final Hour, The Improving State of the World, The Next Hundred Million: America in 2050, Dark Age Ahead, Engines of Creation, Famine 1975! America's Decision: Who Will Survive?, Summa Technologiae, Revolutionary Wealth, Sustainagility, The Next Fifty Years: Science in the First Half of the Twenty-First Century, The Coming Global Superstorm, Your Spaceflight Manual, Adam's Curse, The Keys of This Blood, Futurewise, The Coming Generational Storm, A Short History of the Future, False Dawn: The Delusions of Global Capitalism, Nine Chains to the Moon, Hacking Matter, The Age of Intelligent Machines, Metaman, Great Mambo Chicken and the Transhuman Condition: Science Slightly over the Edge, Powershift: Knowledge, Wealth and Violence at the Edge of the 21st Century.

Questions & Answers About Block Scheduling

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Author: John Brucato,Donald Gainey

Publisher: Routledge

ISBN: 1317920414

Category: Education

Page: 224

View: 9830

For administrators and others involved in the transition to block schedules, this book provides answers to the complex and challenging questions raised by the curious and the skeptical. It demonstrates how to overcome obstacles to systemic school improvements.