Blogging For Dummies

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Author: Amy Lupold Bair,Susannah Gardner

Publisher: John Wiley & Sons

ISBN: 1118712005

Category: Computers

Page: 408

View: 8797

The best book on blogging, updated and better than ever! The blogosphere keeps changing and evolving, and so does this top blogging guide. A terrific book whether you're just starting out or are already blogging regularly, this book provides solid information on blogging basics, the anatomy of a good blog, and the tools you need to get started. You'll learn how to set up an account, find ample coverage of social plug-ins and emerging platforms like Squarespace and Overblog, and discover savvy ways to write your first post. Best of all, the book explores how you can make real money from your passion and become a professional blogger. Updates you on the latest blogging software and utilities Explains search engine optimization, so new readers will find your blog Reviews advertising tools and techniques you can use to attract readers Helps you integrate your blog with social media Delves into professional blogging and how to make money from your blog Start blogging like a professional with the new edition of this top guide, Blogging For Dummies, 5th Edition.

Food Blogging For Dummies

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Author: Kelly Senyei

Publisher: John Wiley & Sons

ISBN: 1118239385

Category: Computers

Page: 320

View: 1362

Bloggers and foodies everywhere will want this full-color book The only thing better than cooking and eating is talking about it! Combine your two loves—food and blogging—with this ultimate guide for food bloggers everywhere. Food Blogging For Dummies shows you how to join the blogosphere with your own food blog. This unique guide covers everything: how to identify your niche, design your site, find your voice, and create mouthwatering visuals of your best recipes and menus using dazzling lighting and effects. You'll learn how to optimize your blog for search, connect with social media, take your blog mobile, add widgets, and much more. Walks you through the technicalities of starting your own food blog Explores what you need to consider before your first post ever goes public Shows you how to create lip-smacking food visuals using special lighting and clever effects Explains SEO and how to make sure your site and recipes are searchable Goes into social media and how to use it effectively with your blog Here's everything you need to know about food blogging.

Blogging All-in-One For Dummies

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Author: Susan Gunelius

Publisher: John Wiley & Sons

ISBN: 1118331907

Category: Computers

Page: 768

View: 9922

A complete update to the ultimate reference guide on blogging basics! The increase in the number of blogs is seemingly endless and continues to grow at a phenomenal rate, thanks in part to the rise of smartphones, tablets, and blogging applications. With this kind of popularity, how can a blogger stand out from the rest of the masses? This all-in-one guide is packed with detailed information and advice that helps you create and solidify your place in the blogosphere. You’ll learn how to get started, use blogging tools, collaborate with other bloggers, become a part of mobile blogging, and much more. Covers getting started, working with blogging software, other tools, blog marketing, microblogging (including Twitter), making money with your blog, and corporate and niche blogging Helps new bloggers become active and productive members of the blogging community Provides vital information for both hobby bloggers and those who want to build a career around blogging Blogging All-in-One For Dummies, 2nd Edition cuts through the clutter and offers you a fun and friendly reference guide to starting and maintaining a successful blog.

Mom Blogging For Dummies

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Author: Wendy Piersall

Publisher: John Wiley & Sons

ISBN: 1118128265

Category: Computers

Page: 360

View: 8703

Ready to start your Mom blog or enhance your existing one? This book is for you! The population of mom bloggers is growing at a stunning pace and they boast an audience of more than 23 million women reading, posting, or commenting on blogs every week. This fun and friendly guide targets moms who are looking to become a savvier blogger, build a personal brand, earn free products to review or give away, or make some extra cash through ad revenue. Named by Nielsen as one of the most influential moms online, author Wendy Piersall helps you determine the right business model for your blog and then create a professional, in-demand personal brand. Serves as a road map for the growing population of moms who are interested in creating a blog or enhancing an existing blog Explains how to define a business model, understand your reader demographics, and choose the right look and feel for your blog Addresses delicate issues such as dealing with privacy and family members who don't want to be featured on your blog Walks you through using social media to extend your personal brand, building traffic with SEO and blog networks, and having a plan and policies in place when big brands and media come calling Offers a very unintimidating format as well as the usual fun and friendly For Dummies approach This beginner guide presents baby steps for breaking into the often-daunting mom blogging community, with practical advice on how to join and become an accepted member of this exciting world.

Google Blogger For Dummies

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Author: Susan Gunelius

Publisher: John Wiley & Sons

ISBN: 9780470469965

Category: Computers

Page: 384

View: 1605

Are you bemused by blogs? Eager to become a blogger? Google Blogger For Dummies can help you start blogging sooner than you think. More than 14 million people are promoting a business, connecting with family and friends, and sharing opinions with Google Blogger. This book helps you start a Blogger account, create content, build an audience, make money from your blog, and more, all without learning to program. You’ll be able to: Learn the parts of a blog, what Blogger does, and how to choose goals and blog topics Choose a domain name, learn to use the dashboard, pick a template, and configure settings Dress up your blog with themes and find out where to get plenty of free ones Learn blogging etiquette and some secrets for long-term success Make money from your blog with Google Adsense, contextual and text link ads, and merchandising with CafePress Set up multi-user blogs or branch into mobile blogging, podcasting, or video blogging Take advantage of social networking sites and learn simple search engine optimization techniques Maintain your blog with tools like Blog This! and Quick Edit Moderate comments effectively, track your stats, and more Google Blogger is a great choice for beginning bloggers, and Google Blogger For Dummies gives you the know-how to venture confidently into the blogosphere.

Blog Design For Dummies

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Author: Melissa Culbertson

Publisher: John Wiley & Sons

ISBN: 1118554787

Category: Computers

Page: 352

View: 9672

The average blogger does not typically have experience with design or coding, but that shouldn't deter them from having a professional-looking blog design. This friendly and easy-to-understand guide provides you with the tools you need to establish a creative, unique, and aesthetically memorable blog without having to learn how to code beyond some basic CSS. Whether you're looking to write for a major brand, become a brand ambassador, sell a product, acquire new clients, advocate for a cause, or simply tell a story, you'll find design tricks, helpful techniques, and invaluable advice for creating a great-looking and functional blog. Provides the tools you need to understand what makes a successful blog from a design standpoint Teaches you CSS coding that can be used to create an effective blog design that gets noticed Helps you make design decisions regarding colors, fonts, and imagery Places special emphasis on providing your readers with a site that is easy to use thanks to smart navigation Blog Design For Dummies empowers you to make smart and creative adjustments to your blog so that you can be the proud owner of an effective blog design that gets noticed!

Corporate Blogging For Dummies

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Author: Douglas Karr,Chantelle Flannery

Publisher: John Wiley & Sons

ISBN: 9780470901472

Category: Business & Economics

Page: 384

View: 1004

Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You’ll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.

Videoblogging For Dummies

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Author: Stephanie Cottrell Bryant

Publisher: John Wiley & Sons

ISBN: 0470083379

Category: Computers

Page: 386

View: 9494

Have you ever felt the urge to share the entertaining and insightful things that happen in your everyday world? Got a message you’d like to get across to others? A cause you want people to support? A videoblog allows you to share whatever you choose in a colorful, interesting way that gets attention—and furthermore, videoblogging is fun! Grab Videoblogging For Dummies and put your videoblog on the fast track. You’ll see how to Gather and use videoblogging tools Decide what you want your videoblog to do Plan content and edit your footage Set up a video hosting account and post your videoblog Create a complete “show” Videoblog safely, without compromising your security or others’ privacy Of course, a great way to get an idea of what you want to do with your videoblog (or vlog, as you’ll be calling it when you’re an insider) is to check out other people’s vlogs. You’ll find information about that in Videoblogging For Dummies too, including where to find videoblogs and how to set up RSS feeds. And you’ll see how vlogs can affect public opinion, offer fresh viewpoints, and be terrifically entertaining. Written by a true videoblogging pioneer —Stephanie Cottrell Bryant launched her first vlog in 2005, and now presents seminars on videoblogging topics—Videoblogging For Dummies gives you the scoop on Choosing hardware and software you need to get started, plus an idea of what it’s going to cost Adding the extra bells and whistles and professional touches that will get your vlog noticed Deciding whether to script your vlog or make it “reality TV”, dealing with “vid fright”, and making other people comfortable before your camera Finding out who your audience is, getting feedback, and fine-tuning your vlog Giving your vlog a clear identity Becoming a citizen journalist, an advocate, or a small-screen movie producer Editing, adding soundtracks, working with file formats, and publicizing your vlog Videoblogging lets you showcase your art, keep in touch with friends and family, make new friends, or do your part to help solve the world’s problems. Videoblogging For Dummies is the fun and easy way to get started!

WordPress For Dummies

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Author: Lisa Sabin-Wilson

Publisher: John Wiley & Sons

ISBN: 1119327768

Category: Computers

Page: 432

View: 7409

The bestselling guide to WordPress—fully updated Updated to capture all the changes expected to come with the latest release of WordPress, the brand-new edition of this bestselling guide gives you an all-access pass to using this powerful publishing platform to get your very own blog or website up and running—in no time. In WordPress For Dummies, you'll find out how to choose and customize a theme, pick the perfect web host, manage multiple websites with multiple authors, and tons more. Due in large part to its state-of-the-art features, WordPress has become the go-to platform for website owners and bloggers who want to be noticed. Whether you're new to the web/blogging community or want to maximize your site, this hands-on guide is packed with everything you need to navigate the wonderful world of WordPress—and ensure the fruit of your labors gets the attention and traffic it deserves. Get set up with a new WordPress.org account Leverage the power of WordPress as a CMS tool Forget one website—manage as many as you want Optimize aesthetics, web standards, and usability Not a WordPress guru? No worries! Everything you need to become a pro is a page—and a click—away!

Blogging For Dummies

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Author: Brad Hill

Publisher: John Wiley & Sons

ISBN: 9780470007303

Category: Computers

Page: 368

View: 7891

If you want to give yourself a Web presence without spending a lot of time or money, a blog is your answer and this is your guide. Blogs (Web logs) are short, diary-like entries on a Web site that has a chronological, journal format. Fun or informative, but not formal, blogs are easy to set up, maintain, and update. You can share your personal, stream-of-consciousness musings or your expertise on any subject ranging from your family vacation to world peace. This guide helps beginners (even technophobes) get started fast, with the essential info on: The elements of blogs, such as entries, sidebars, categories, comments, and index pages The different types of hosting services, from free to fee and from “turn key” services that are easy-to-use to DIY programs Details on two popular, free “social community” hosted Web services that are ideal for casual bloggers—MSN Spaces and Yahoo! 360 The scoop on Blogger, a popular free hosted service that has some community tools like the social networks, but is basically blog-intensive DIY blogging, covering three of the most powerful and flexible blog programs—Movable Type, WordPress, and Radio Userland Hooking into RSS feeds to distribute your blog entries beyond your site Choosing a newsreader Ways to raise the visibility of your blog and make money from blogging Complete with step-by-step instructions and lots of screen shots, this guide walks you through everything from setting up your blog and posting your first entry to adding photos, audio, and more. It includes the URLs of lots of sample sites to see to give you an idea of blog possibilities. In addition to the essential how-to, it fills you in on: The blogosphere, blog culture and etiquette, snarks, macrologues, and more Moblogs that let you post entries remotely using your portable computer, PDA, or cell phone Buying a domain through a registrar such as Network Solutions, Register.com, or Go Daddy MP3 blogs, vlogs (videoblogs), photoblogging, audioblogging, podcasting, and more You know you have something to say, whether it’s heavy stuff or just your thought for the day. Make your opinions known. Get your photos shown. With Blogging For Dummies, you’ll soon be blogging with the best of ‘em.

Buzz Marketing with Blogs For Dummies

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Author: Susannah Gardner

Publisher: John Wiley & Sons

ISBN: 9780764597145

Category: Business & Economics

Page: 382

View: 5433

In this instant-communication world, buzz means business! And one of the greatest ways to get customers and potential customers buzzing about your business is with a Web log, commonly called a blog. Blogs can help you: Introduce the people behind your business Discuss relevant issues Provide a clearinghouse for information and expertise Show your business as a good corporate citizen Support an exchange of ideas Get honest feedback from your customers Affect public opinion If you’re new to blogging, or if you know the mechanics of a blog but want some help refining and targeting yours, Buzz Marketing With Blogs For Dummies will get you going right away. An expert blogger shows you the ins and outs of putting together a professional-looking blog, walks you through the jargon, helps you decide what your blog should do, and even explains various software solutions. You’ll find out how to: Set up and maintain a blog, write in blogging style, and observe blogging etiquette Define your audience and target your blog to reach them Involve your customers, earn their trust, educate the public, and build community Avoid possible legal pitfalls while keeping your blog interesting Encourage contributions and links to your blog Use images and design an eye-catching format Optimize your blog for top search engine ratings, track your results, and measure your success Written by Susannah Gardner, who has taught online journalism, directed multimedia efforts, and provided custom Web solutions to clients, Buzz Marketing With Blogs For Dummies even shares tips from the experts who establish and maintain some of the top-rated business blogs. You’ll discover the secrets of success, how to spot and solve problems, what software can enhance your blogging life, and a whole lot more. It like having a staff of experts on call!

Blogging for Creatives

How Deisgners, Astists, Crafters and Writers can Blog to Make Contacts, Win Business and Build Success

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Author: Robin Houghton

Publisher: Ilex Press

ISBN: 1781570167

Category: Business & Economics

Page: 192

View: 4316

Blogging for Creatives teaches you everything you need to know about how to design and profit from a beautiful blog that people will want to return to again and again. Complete with hundreds of tips, tricks and motivational stories from artistic bloggers who have started from scratch, Blogging for Creatives covers how to publish and host a blog, as well as keeping it fresh, staying motivated and forging connections. Whether you?re looking to create a platform for your creative trade, an inspirational journal, or a hub for people with similar tastes and interests, learn how to benefit from being part of the blogosphere in this accessible, non-techie guide.

Technical Blogging

Turn Your Expertise into a Remarkable Online Presence

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Author: Antonio Cangiano

Publisher: Pragmatic Bookshelf

ISBN: 168050486X

Category: Computers

Page: 250

View: 8232

Technical Blogging is the first book to specifically teach programmers, technical people, and technically-oriented entrepreneurs how to become successful bloggers. There is no magic to successful blogging; with this book you'll learn the techniques to attract and keep a large audience of loyal, regular readers and leverage this popularity to achieve your goals. Become more influential and earn extra money by blogging. Whether you want to create a popular technical blog from scratch or take your blog to the next level, this book shows you how. Technical blogging expert Antonio Cangiano shares his extensive expertise with you, sparing no details and laying out a complete step by step road map to help you plan, create, market, monetize, and grow your own popular blog. Antonio will guide you through all the choices you have to make in setting up a successful blog, teach you the key things you need to know to write blog posts that get read, and give you the tools to produce content regularly You'll learn how to promote your blog, understand traffic statistics, and build a community. And once you've built it, you'll learn how to benefit from it: advance your career, make money from your blog, use it to promote your products or company, and take advantage of your blog to the fullest. And when your blog takes off, Antonio will show you how to avoid the pitfalls of success. Technical Blogging is the only guide you'll need to create and maintain a successful technical blog.

The Internet For Dummies

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Author: John R. Levine,Margaret Levine Young

Publisher: John Wiley & Sons

ISBN: 1118967755

Category: Computers

Page: 384

View: 2619

Get up and running on the Internet—the fast and easy way If you're an Internet newcomer and want to get up to speed without all the intimidating technical jargon, The Internet For Dummies has you covered. With over 5,000,000 copies sold*, The Internet For Dummies is the #1 choice for Internet newcomers. Inside, you'll discover how to make the most of the Internet, get accustomed to popular sites, find the information and items you need fast, and stay away from the bad stuff floating around online. Catches you up on the latest online trends, from social networking sites to blogs and more Includes the latest on Google Chrome, getting good search results, and sharing files Covers choosing and connecting to an Internet provider, establishing an e-mail account, getting on the web, and finding the sites that matter most Now in its 14th edition, The Internet For Dummies covers the latest social networking tools, browser features, connection options, safety features, and so much more. Starting out with the basics, it walks you through getting online, picking an Internet provider, getting to know the different web browsers, dealing with e-mail and connecting with friends, finding the hottest sites to share photos and videos—and everything in between. *Includes all formats and all editions

Facebook All-in-One For Dummies

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Author: Jamie Crager,Scott Ayres,Melanie Nelson,Daniel Herndon,Jesse Stay

Publisher: John Wiley & Sons

ISBN: 1118791819

Category: Computers

Page: 528

View: 2577

WordPress For Dummies, 3rd Edition and Professional Blogging For Dummies, Book Bundle

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Author: Lisa Sabin-Wilson,Susan J. Getgood

Publisher: For Dummies

ISBN: 9781118029398

Category: Computers

Page: N.A

View: 5814

This book bundle features two bestselling For Dummies books in one great package for a great value! WordPress For Dummies, 3rd Edition and Professional Blogging For Dummies are practical how-to guides for individuals and small business owners who want to use blogs to enhance their reputation, promote their business or build a blog-based business. Topics covered include: Finding your niche and starting your blog Legal considerations Developing an editorial calendar Advertising and other monetization options Establishing your disclosure and privacy policies Promoting your blog Dealing responsibly with review requests Monitoring and measuring your success Keeping your blog fresh

WordPress All-in-One For Dummies

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Author: Lisa Sabin-Wilson

Publisher: John Wiley & Sons

ISBN: 1119327784

Category: Computers

Page: 864

View: 5223

Everything you need to know about WordPress If you strive to have a blog that suits your needs, delights your readers, and keeps visitors coming back for more, this book is your ace in the hole! Offering you cream-of-the-crop guidance from eight bestselling books, WordPress All-in-One For Dummies is the only reference you need to get a handle on blogging basics, use SEO and social media tricks to drive traffic to your site, customize your blog with plugins and themes, and so much more. WordPress powers more than 25% of the web—and for good reason. It's a state-of-the-art blog-publishing platform that makes your site look professional, lets it be searchable, and provides readers with a pleasant user experience. Whether you're just dreaming up your first blog or want to learn to use the latest version of the software to keep your site up to date, WordPress All-in-One For Dummies is the way to go! Build your site foundation and become an admin pro Personalize your site with themes and plugins Use SEO and social media to extend your site Read and understand site analytics WordPress is free—and with a bit of help from this how-to guide, it can also be easy!

Professional Blogging For Dummies

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Author: Susan J. Getgood

Publisher: John Wiley & Sons

ISBN: 0470901500

Category: Computers

Page: 384

View: 3521

Take your hobby to the next level and turn your blog into real income Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career. Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business. Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore Suggests creative ways to keep your blog fresh, unique, and interesting Provides tips for monitoring and measuring your success Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!

Science Blogging

The Essential Guide

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Author: Christie Wilcox

Publisher: Yale University Press

ISBN: 0300197551

Category: Computers

Page: 288

View: 869

Here is the essential how-to guide for communicating scientific research and discoveries online, ideal for journalists, researchers, and public information officers looking to reach a wide lay audience. Drawing on the cumulative experience of twenty-seven of the greatest minds in scientific communication, this invaluable handbook targets the specific questions and concerns of the scientific community, offering help in a wide range of digital areas, including blogging, creating podcasts, tweeting, and more. With step-by-step guidance and one-stop expertise, this is the book every scientist, science writer, and practitioner needs to approach the Wild West of the Web with knowledge and confidence.

Sailing For Dummies

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Author: J. J. Isler,Peter Isler

Publisher: John Wiley & Sons

ISBN: 9781118052914

Category: Sports & Recreation

Page: 432

View: 4634

Interested in learning to sail but feel like you’re navigating in murky waters? Sailing for Dummies, Second Edition introduces the basics of sailing, looks at the different types of sailboats and their basic parts, and teaches you everything you need to know before you leave the dock. In Sailing for Dummies, Second Edition, two U.S. sailing champions show you how to: Find and choose a sailing school Use life jackets correctly Tie ten nautical knots Handle sailing emergencies (such as capsizing and rescuing a man overboard) Launch your boat from a trailer, ramp, or beach Get your boat from point A to point B (and back again) Predict and respond to water and wind conditions Read charts, plot your course, use a compass, and find your position at sea Sailing for Dummies shows you that getting out on the water is easier than you think. The authors keep the sailor-speak to a minimum where possible, but give you a grasp of the terminology you need to safely and effectively communicate with your crew. A textbook, user’s manual, and reference all in one, this book takes the intimidation out of sailing and gives you the skills and confidence you need to get your feet wet and become the sailing pro you’ve always wanted to be. Anchors away!